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PIKEVILLE MEDICAL CENTER INC.

CREATIVE MEDIA SPECIALIST MARKETING

Career Insights for Social Media Strategist / Specialist

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Based on Kentucky data

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What they do

A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.

$58,173 / year median in Kentucky

+10% projected growth

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Job Description

Creative Media Specialist A Bachelor's degree in Marketing, PR, Communications, Graphic Design or Media Arts is preferred. A minimum of two years of job-related experience is required. The Creative Media Specialist is responsible for designing, producing and managing all visual content to support Pikeville Medical Center's public relations initiatives. This role collaborates with PR, marketing and hospital departments to create compelling visuals for digital, print and social media platforms that effectively communicate the hospital's services, events and achievements. The specialist maintains brand consistency while ensuring timely and accurate delivery of creative projects.