Social Media and Marketing Specialist Luminous Dentistry - 1.0 Wakefield, MA Job Details Full-time From $38,000 a year 13 hours ago Benefits Dental insurance 401(k) Employee assistance program Qualifications Attention to detail Organizational skills TikTok Facebook Instagram Full Job Description About Us At Luminous Dentistry , we combine advanced dentistry with high-end patient experiences. Our focus on full-arch transformations, digital workflows, and cosmetic excellence sets us apart. We are looking for a creative and driven Social Media & Marketing Specialist to elevate our brand, attract new patients, and showcase the life-changing work we do.
Position:
Social Media & Marketing Manager Employment Type:
Full-time /
Part-time Location:
Wakefield, MA (in-office preferred for content creation) Reports to: Practice Owner / Office Manager Key Responsibilities Plan, create, and manage content across platforms (Instagram, Facebook, TikTok, YouTube) Capture high-quality photos and videos of cases, behind-the-scenes, and patient transformations Develop engaging reels and short-form videos highlighting full-arch cases, veneers, digital workflows, and patient experiences Manage posting schedule, captions, hashtags, and audience engagement (comments, DMs) Coordinate and execute marketing campaigns to attract high-value cases (especially full arch and cosmetic dentistry) Work closely with the clinical team to identify and document key cases Track performance metrics (engagement, leads, conversions) and optimize strategies Maintain brand consistency and a premium, modern aesthetic across all channels Assist with website updates, promotions, and in-office marketing materials Qualifications Experience in social media management, marketing, or content creation (healthcare/dental is a plus, not required) Strong skills in photo/video editing (iPhone, DSLR, Canva, CapCut, or similar tools) Understanding of Instagram/TikTok trends and growth strategies Creative mindset with attention to detail and branding Comfortable working in a clinical setting and interacting with patients Strong communication and organizational skills Self-motivated with the ability to take initiative and execute ideas What We Offer Competitive pay based on experience Performance-based incentives tied to growth and case generation Opportunity to build and lead the brand presence of a high-end dental practice Creative freedom to develop content and campaigns A modern, fast-growing practice focused on advanced dentistry Opportunities for long-term growth in marketing and brand management Join Luminous Dentistry and help us tell powerful stories, grow our brand, and transform lives through dentistry.
Pay:
From $38,000.00 per year
Benefits:
401(k) Dental insurance Employee assistance program
