Paid Social Media Specialist - Overall Roles and Responsibilities Create and implement social media plans to support the business objectives of clients and CMC Publications. Specific Responsibilities Perform research on target audiences. Design/implement social media strategies to achieve business goals. Set specific objectives and report on ROI. Create and publish engaging ads. Work with editorial staff and design to ensure highest quality work. Ensure brand consistency in all communication. Monitor performance of campaigns using social media reporting tools and web traffic metrics. Provide regular reports in concise easy-to-understand formats. Stay up to date with the latest social media practices and technologies. Competencies Proven work experience as a social media manager. Hands on experience in content management. Excellent copywriting skills. Eye for innovative ways to connect with target audiences. Ability to deliver creative content (text, image and video). Solid knowledge of Facebook, Instagram, Twitter, and LinkedIn platforms. Solid knowledge of social media monitoring tools, keyword research, and Google Analytics. Excellent communication skills. Analytical and multitasking skills. An ability to multitask and perform under deadlines. At least 5 years of paid social media management experience. Other Qualifications Required for Fulfilling Role Enjoy working with people; excellent communication skills. Team player, flexible, on time, trustworthy, and responsible. Establish and uphold the highest standards.

Personal conduct:

o Patience and pleasant interaction with all parties involved with business. o

Content:

editorial, quality of photography, accuracy, layout. About CMC Digital Smart Marketing CMC Digital Smart Marketing is a division of CMC Publications, LLC. This business unit provides strategic digital marketing solutions to customers. This division is now expanding those services, thus the search for this position. CMC Publications, LLC, is a leader in print and online magazine publications in the Chattanooga area (SE TN and N GA). The company publishes three titles and 16 magazines over the course of a year. These include CityScope® and HealthScope® magazines and Choose Chattanooga®, Chattanooga Resource and Relocation Guide®. All are of the highest quality and premier, glossy publications. Additionally, the company has several different websites offered for the benefit of consumers and clients. CMC Publications is very involved with supporting the local community. Every year it leads the Moth Ball® by CityScope® and Your Little Black Dress by HealthScope® which raise money for non-profits that benefit women in need. Additionally, each year the company supports several other non-profit organizations. To date, CMC Publications has gifted or helped raise over $400k for local non-profit organizations and area schools.

Job Type:

Full-time Benefits:

401(k) 401(k) matching Dental insurance Flexible schedule Health insurance Paid time off Retirement plan Vision insurance

Experience:

Social Media Marketing:

5 years (Preferred)

Work Location:

In person