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Namaste Bernedoodles
Social Media Specialist, Content & Trends (In-Person)
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What they do
A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.
$58,049 / year median in Texas
+18% projected growth
Job Description
Social Media Specialist, Content & Trends (In-Person) Namaste Bernedoodles Dallas, TX Job Details Full-time 1 hour ago Qualifications Google Drive YouTube Research Driver's License TikTok Facebook Instagram Full Job Description About Namaste Bernedoodles Namaste Bernedoodles is a premium, multigenerational program based in the Dallas-Fort Worth area, specializing in Bernedoodles across the full size spectrum with distinctive coat patterns. We've built our reputation over 10+ years by prioritizing health, temperament, and education. About the role We are expanding our content team and looking for someone with a sharp eye for trends and a real understanding of why certain content breaks through. This role owns research, discovery, and an understanding of content packaging. Long-form YouTube experience is a strong plus as we grow that side of the brand. Primary Responsibilities Research emerging trends across platforms (TikTok, Instagram, Facebook, YouTube) Break down why top-performing examples work, hook structure, pacing, emotional arc, not just surface-level trend-spotting Develop and pitch visual and text hook concepts for upcoming content Support the photoshoot team by attending shoots and gathering content on-site Support YouTube long-form packaging, including thumbnail and title ideation Maintain organized in Google Drive and Airtable Team members have customer service opportunities to stay in touch with our target audience and care for customers What you'll need A strong, demonstrable eye for content, a portfolio or body of work is a plus Understanding of what separates a good hook from a forgettable one Long-form YouTube experience, ideally including an understanding of packaging An analytical mindset that still leaves room for instinct and experimentation Openness to learning brand-specific frameworks Proficiency with Google Drive and Airtable, or the ability to pick it up quickly Reliable transportation and valid driver's license required. Ability to Commute to Dallas, TX 75243 and other shoot locations in the Dallas-Fort Worth Metroplex Must be comfortable handling puppies with care and professionalism Nice to have Experience in the pet, lifestyle, or education content space A track record of content that performed well, with a clear point of view on why If this sounds like a fit, we'd love to hear from you!