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Empath Health
Marketing Account Specialist
Career Insights for Account Representative (General)
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Scorecard
Based on Florida data
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What they do
An Account Representative manages existing customer accounts to ensure sales retention and growth. Develops and maintains communication with clients, promotes sales and services, and works to resolve problems. Accounts may be for product sales, advertising or marketing services or financial services such as banking.
$38,986 / year median in Florida
+3% projected growth
Job Description
Empath Health is seeking a detail-oriented and proactive Marketing Account Specialist to support marketing needs for assigned internal business units and mission support departments. Working directly under the Marketing Account Manager, this role will help manage a defined scope of marketing projects and campaigns, ensuring timely execution, clear communication, and alignment with organizational goals. What you'll Do Support the marketing team in managing day-to-day marketing needs for assigned internal business units and mission support departments Coordinate and monitor marketing projects and campaigns from intake through completion Track project progress, follow up on deliverables, and ensure deadlines are met Maintain organized project documentation including timelines, summaries, and status updates Interface with external vendors such as printers, photographers, and event partners as needed Assist with developing content outlines, collecting supporting materials, and proofreading drafts for consistency and accuracy Write and edit marketing copy for email, web, print collateral, and promotional materials Assist with coordination of marketing presence at community events, health fairs, and conferences Help monitor and compile performance metrics to support reporting and optimization efforts Track engagement, reach, and other key marketing indicators across digital channels Maintain organized digital asset files and ensure materials are archived appropriately Why Join Empath Health?