Marketing Coordinator (Social, Email & Paid Social)

Level:

Junior / early career About the role : We're hiring a Marketing Coordinator to help our Bayside dealership show up where local buyers actually look: Instagram, Facebook, TikTok, email, and paid social. You'll create content from the lot, run campaigns, keep our calendar full, and help turn online attention into showroom visits, service appointments, and sales leads.

This is a hands-on rooftop role. You'll work with Sales, Service, and management—not sit in a remote agency. Automotive experience is a plus, not a requirement. Strong organization, clear writing, and comfort learning Meta Ads and email tools matter more. What you'll do: Social media Own day-to-day presence on Facebook, Instagram, TikTok, and (as needed) YouTube, Google Business Profile posts, and LinkedIn Plan and publish a weekly content calendar: new/used inventory, specials, financing, service offers, employee and customer stories, events Shoot and edit photos, Reels, Stories, and short vehicle walkarounds on the lot Write captions and respond to comments and DMs in a professional, on-brand voice Coordinate with sales and service so posts match current inventory, incentives, and OEM rules Email marketing Build and send sales, service, and parts emails (specials, event invites, follow-ups, service reminders) Segment lists with guidance from the manager (sold customers, service customers, prospects) Track opens, clicks, and appointments generated; share simple weekly/monthly recaps Keep lists clean and follow privacy / unsubscribe rules Paid social & digital support Assist with Meta (Facebook/Instagram) ads: boosts, inventory/retargeting ads, event and offer campaigns Help gather creative, copy, targeting notes, and landing-page links for campaigns Monitor basic results (reach, clicks, leads, cost per result) and flag what's working Support Google Business Profile updates, photos, posts, and review responses Assist with website content updates (specials, events, inventory highlights) as directed Dealership & community support Help promote in-store events, sales weekends, service clinics, and local sponsorships Capture content at deliveries, events, and on the lot Produce simple collateral in Canva (flyers, stories templates, lot signage, email headers) Keep brand, OEM, and advertising compliance in mind (disclaimers, pricing, co-op when applicable) Maintain an organized content library (photos, videos, approved copy) Experience & skills we need (Required) 0-2 years in marketing, social media, communications, retail, or a related role (internships, campus clubs, side projects, and freelance count) Comfort creating content for Instagram, Facebook, and TikTok Clear writing and a professional tone in comments, DMs, and email Basic design skills in Canva (or similar) Organized, deadline-driven, and able to juggle several small projects at once Willingness to work on-site in Bayside, walk the lot, and film vehicles and people Valid driver's license and ability to work some evenings/weekends for content and events Nice to have (not required) Meta Ads Manager or Boosted Posts experience Email tools such as Mailchimp, Constant Contact, Klaviyo, or dealership CRM email Short-form video editing (CapCut, Premiere Rush, iMovie) Automotive, retail, or local-business marketing Familiarity with Google Business Profile, Google Analytics, or a dealer website CMS Bilingual (English + Spanish, Mandarin, Korean, or another language common in Queens) is a plus for this market Who does well in this job You like making things public quickly and improving them from the numbers You're not afraid of a camera, a busy showroom, or asking a salesperson for a 60-second walkaround You treat reviews, DMs, and email lists as customer service, not just "marketing" You want to learn paid social and dealership marketing on the job What we offer Full-time role at a local Bayside dealership Hands-on training on inventory, OEM programs, and our CRM Room to grow into a stronger digital / advertising role $800 a week salary, benefits, employee vehicle purchase/service discounts, 401(k), PTO How to apply: Send a resume and a short note (or portfolio / social samples).

Subject:

Marketing Coordinator - Bayside Include 2-3 links if you have them: Instagram you manage, a Canva deck, emails you built, or short videos. No polished agency book required.

Roberto Barca Pay:

From $800.00 per week

Benefits:

401(k) Employee discount Health insurance Paid time off Referral program

Work Location:

In person