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Penn East Federal Credit Union

Marketing Coordinator

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What they do

An Advertising and Marketing Coordinator develops advertising and marketing sales strategies and coordinates materials needed for advertising and marketing sales. Coordinates communication with clients. May plan and create advertising or marketing materials including digital content.

$62,737 / year median in Pennsylvania

-12% projected decline

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Job Description

Title:
Marketing Coordinator Reports To:
VP of Marketing PURPOSE:
Act as the event planner and coordinator of credit union events. Represent the credit union with enthusiasm, encouraging participation from the public and employees. Assist in the development and implementation of marketing strategies and campaigns. Assist with various marketing tasks such as website updates, member communications, social media, and any other marketing related activity, as directed by the VP of Marketing.
EXPERIENCE
1-3 years similar or related experience
EDUCATION
Associate's degree or equivalent experience
DUTIES AND RESPONSIBILITIES
1. Plan, coordinate, and execute events to enhance brand visibility and engagement. This includes, but is not limited to: •Collaborate with cross-functional teams to ensure seamless event logistics. Act as the enthusiastic face of the credit union during live events, ensuring a positive and genuine brand representation. Engage with event attendees to promote products/services and answer inquiries. Encourage and promote employee participation in events. Take photos during credit union events. Maintain photo and slide show for the credit union. 2. Assist in the development and implementation of marketing strategies and campaigns. Create and manage promotional materials for events, both online and offline. 3. Coordinate activities between the credit union and marketing vendors. Responsible for follow-up to ensure project is meeting the required timeline. 4. Utilize Microsoft Excel skills for data entry, analysis, and reporting. Maintain accurate records of event metrics, participant feedback, and other relevant data. 5. Design, schedule and execute social media posts, as directed. 6. Perform marketing related clerical tasks, as needed. 7. Enthusiastically support the credit union's focus on member sales and service. a. Provides sales support to front-line sales positions b. Actively seek out sales opportunities and cross-sell opportunities and promote credit union products and services based on member needs. From time to time, refer these opportunities to the front office staff. 8. Represent and promote the credit union at external community and industry events, earning the minimum number of Community Involvement Points (CIP's) per year. 9. Cross-train and back up other team members for selected critical job functions. 10. Other duties at assigned. Join us in shaping our marketing efforts as we strive to elevate our brand and connect with our audience effectively. If you are passionate about marketing and eager to contribute your skills in a collaborative environment, we encourage you to apply!
Job Type:
Full-time Pay:
From $20.00 per hour
Benefits:
401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Life insurance Paid time off Parental leave Tuition reimbursement Vision insurance
Experience:
Microsoft Excel:
1 year (Required) Ability to
Commute:
Dickson City, PA 18519 (Required)
Work Location:
In person