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Robert Half

Marketing Communications Coordinator

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Job Description

Position location:
Akron, OH Hybrid Schedule Pay:
$18.00-$21.00
RESPONSIBILITIES & FUNCTIONS:
  • Tracking customer experiences across online and offline channels, devices, and touchpoints.
  • Collaborating with marketing and sales teams to enhance customer services and brand awareness.
  • Aligning customer experience strategies with marketing and sales initiatives.
  • Identifying customer needs and taking proactive steps to maintain positive experiences.
  • Working with internal teams to implement, evaluate, and inform of changes that can assist our customers.
  • Logging technical issues, as well as customer compliments and complaints.
  • Keeping informed of industry trends and new CRM technologies. Communicate with Leadership Connect and Act-On to update with different techniques.
  • Updating our CRM with new, current, and old clients.
  • Assisting marketing and sales teams with email blasts. Evaluating email blasts, updating opt outs and bounces, and tracking with data analytics.
  • Responding to customer queries in a timely and effective manner, via phone, email, social media, or chat applications.
  • Utilizing lists (web traffic, CRM, web tours, email campaigns, Fortune 500, customers changing companies, etc.) to generate sales leads for salespersons.
  • Initiating new ideas for sales leads.
  • Understanding when clients are removed from CRM, and work with sales support coordinator on sales leads.
  • Learning process for sales renewals, while understanding goals and objectives from team.
  • Providing weekly updates to the Global Marketing committee.
  • Performing other duties as needed.