An Advertising and Marketing Coordinator develops advertising and marketing sales strategies and coordinates materials needed for advertising and marketing sales. Coordinates communication with clients. May plan and create advertising or marketing materials including digital content.
Marketing & Content Coordinator — Commercial Real Estate Brokerage TAP CRE Detroit, MI Job Details Part-time | Full-time $59,454.20 - $71,600.76 a year 13 hours ago Benefits Health insurance Qualifications HubSpot CRM Calendar management Facebook Instagram Layout design Full Job Description The role TAP CRE is a growing commercial real estate brokerage in Detroit, and we're hiring a Marketing & Content Coordinator to own how our listings and our brand show up in the world. This person runs the visual pipeline for 4-5 property shoots a week, turns those assets into listing packages and social content, and uses AI tools to produce more, faster, without sacrificing quality. This is a hands-on creative role inside a small, fast-moving firm. You'll work directly with the Principal Broker and the agent team, and what you make will be in front of buyers, tenants, and investors the same week you make it. About
TAP CRE TAP CRE
is a boutique commercial brokerage handling industrial, retail, office, land, and income properties across Metro Detroit. The firm's leadership holds a Michigan builder's license with 60+ completed construction projects, so TAP CRE markets property with a builder's understanding of what it is and what it can become. The firm is moving into a new office and expanding its agent team significantly over the next year, and marketing is central to that growth. What you'll own Photo and video pipeline Edit listing photos, drone footage, and short video in Lightroom, Photoshop, or comparable tools, or manage outsourced editors and hold them to a consistent standard Coordinate with our photography vendors on scheduling, shot lists, Matterport tours, and delivery Maintain an organized, searchable asset library so every listing's photos, floor plans, and tours are easy to find and reuse Content creation Produce listing packages, offering memorandum layouts, flyers, email blasts, and property one-pagers from brand templates Write property descriptions, market updates, and captions that are clear, accurate, and sound like TAP CRE Create short-form video and graphics for listings, closings, and agent spotlights Social media and brand Plan and run the content calendar across LinkedIn, Instagram, Facebook, and YouTube Post consistently, track what performs, and adjust Keep the brand consistent across every touchpoint: website, signage, email, print, and social AI-driven workflow Use AI tools for first drafts, image cleanup, video captioning, and content repurposing, then apply real editorial judgment to the output Build prompts, templates, and workflows that let one person do the work of a small team Stay current on new tools and bring the ones that actually help Who does well here A portfolio that shows you can make property or product content look good, whether it's real estate, architecture, hospitality, or something else visual Solid photo editing skills, or proven experience managing editors and reviewing their work critically Comfortable with AI tools (ChatGPT, Claude, Midjourney, Runway, CapCut AI features, or similar) and already using them in your work Strong writer with an eye for what's worth saying and what isn't Organized enough to run a weekly content calendar and a 4-5 shoot-per-week pipeline without dropping things
Self-directed:
you see what needs to be made and make it Real estate, architecture, construction, or design background is a plus, not a requirement Familiarity with Canva, Adobe Creative Cloud, CapCut, Later or Buffer, Google Workspace, and macOS is helpful
Details Pay:
$24-28/hour, 20-25 hours/week to start, with a path to full-time ($50,000-$58,000) based on performance and business growth, plus performance bonuses
Benefits:
Fixed monthly employer contribution toward health insurance
Schedule:
Flexible weekday hours, primarily on-site in Detroit (New Center) with time in the field for shoots
Location:
2475 W Grand Blvd, Suite 2A, Detroit, MI 48208 (moving to a new office nearby)
Growth:
As the firm scales, this role is positioned to become marketing lead with a budget and a team How to apply Apply with your resume and a link to your portfolio or social work. Applications that include two or three sentences on how you've used AI to produce content faster or better will get read first.
