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Davis-Parks School of Arts

Marketing Coordinator

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Job Description

Job Overview Davis-Parks School of Arts is seeking an energetic, creative, and results-driven Marketing & Enrollment Coordinator to manage our social media presence, engage prospective families, and help convert leads into enrolled students. This role is responsible for maintaining a consistent and professional online presence across all social media platforms, creating engaging content that showcases our programs and culture, and ensuring timely follow-up with prospective students and families through our lead management software. The ideal candidate is highly organized, comfortable communicating with families, creative with content creation, and motivated by achieving enrollment goals.
Compensation This position includes:
Monthly stipend Commission-based incentives tied to enrollment and lead conversion goals Flexible hybrid schedule with remote work opportunities Required on-site hours for content creation, events, performances, and special projects Key Responsibilities Social Media Management Manage and maintain all DPSA social media platforms, including Facebook, Instagram, TikTok, LinkedIn, and other emerging channels. Create and publish daily content including photos, videos, stories, reels, event promotions, testimonials, and educational content. Develop monthly content calendars aligned with school events, performances, classes, and enrollment campaigns. Monitor engagement, comments, messages, and online reviews. Capture and edit photo and video content during classes, rehearsals, performances, camps, and special events. Ensure all content reflects the DPSA brand, mission, and values. Lead Management & Enrollment Support Manage incoming leads through the school's CRM and lead management systems. Contact prospective families through phone, text, email, and other approved communication channels. Schedule tours, trial classes, and consultations. Maintain accurate lead records and follow-up schedules. Track enrollment conversions and marketing campaign effectiveness. Support seasonal registration campaigns and enrollment initiatives. Marketing & Growth Assist with promotional campaigns, special events, and community outreach efforts. Collaborate with program directors and instructors to highlight student achievements and program offerings. Identify opportunities to increase engagement, brand awareness, and student enrollment. Monitor social media analytics and provide monthly performance reports.
Pay:
$18.00 - $25.00 per hour Expected hours: 15.0 - 20.0 per week
Benefits:
401(k) Dental insurance Health insurance Life insurance Paid time off Tuition reimbursement Vision insurance
Work Location:
Hybrid remote in Medina, OH 44256

Benefits

  • Paid Time Off (PTO)
  • Financial Aid/Assistance
  • 401(k) Plans
  • Bonuses/Stipends