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Economic Growth Business Incubator (EGBI)

Bilingual Marketing & Community Engagement Coordinator

Job Description

Job Summary We are seeking a dynamic, organized, and community-oriented Bilingual (English/Spanish) Marketing & Community Engagement Coordinator to join our team. This position plays an important role in connecting our organization with the community by promoting our programs and events, maintaining our online presence, supporting outreach efforts, and helping coordinate community events. This position will work closely with our Director of Operations to create and share engaging content across our digital platforms, communicate with community members and partners, and increase awareness and participation in our programs and workshops. The ideal candidate is bilingual in English and Spanish, enjoys connecting with people, is comfortable creating digital content, and can effectively manage multiple projects and deadlines in a fast paced environment. This position also represents the organization at community events and supports the coordination of approximately one to two events from the organization per month. Duties Promote the organization's programs, workshops, and events across various online and community platforms to increase awareness and registration. Create and customize graphics and promotional materials using Canva based on program and event information provided by the team. Create engaging captions and content about upcoming events, programs, and community stories for Facebook, Instagram, LinkedIn, and Google Business Profile. Maintain and update the organization's online presence planner to ensure social media posts and other digital content are scheduled and tracked. Upload captions and graphics to Facebook, Instagram, LinkedIn, and Google Business Profile. Use approved graphics and content to draft and send a biweekly newsletter through Mailchimp. Serve as a point of contact for comments and private messages received through the organization's online platforms, responding in an empathetic, professional, and timely manner. Maintain and update the organization's WordPress website to ensure program, event, and community information is accurate, current, and engaging. Our website uses the Divi theme by Elegant Themes. Add upcoming programs and events to community calendars on a monthly basis. Communicate with community partners to share information about upcoming programs, workshops, and events and encourage community participation. Represent the organization at community events and tabling opportunities by distributing materials, sharing information about our programs and services, and building relationships with community members and partners. Provide support before, during, and after organizational events to help ensure events are well organized and run smoothly. Assist with other community engagement, outreach, communications, and event-related activities as needed in coordination with the Director of Operations. Qualifications Ability to communicate effectively in both English and Spanish, verbally and in writing. Experience creating graphics and promotional materials using Canva maintaining Corporate Identity. Ability to create engaging and professional content for social media and other digital platforms. Experience with social media platforms, including Facebook, Instagram, and LinkedIn. Experience with email marketing platforms such as Mailchimp. Experience maintaining social media calendars, content calendars, or online presence planners. Comfortable learning and using digital tools such as Meta Business Suite, WordPress, and Google Business Profile. Strong interpersonal and communication skills and the ability to interact professionally with community members, partners, and colleagues. Strong organizational and time-management skills with the ability to manage multiple priorities and deadlines. Comfortable working in a fast-paced, collaborative environment. Proactive approach to problem-solving with strong attention to detail. Comfortable attending and representing the organization at community events and tabling opportunities.
Pay:
$18.00 - $24.00 per hour
Work Location:
In person

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What they do

An Advertising and Marketing Coordinator develops advertising and marketing sales strategies and coordinates materials needed for advertising and marketing sales. Coordinates communication with clients. May plan and create advertising or marketing materials including digital content.

$59,646 / year median in Texas

+3% projected growth

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