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Griswold Home Care
Marketing and Community Relations Coordinator
Entry-Level JobVerifiedNo experience needed
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Based on Vermont data
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What they do
An Advertising and Marketing Coordinator develops advertising and marketing sales strategies and coordinates materials needed for advertising and marketing sales. Coordinates communication with clients. May plan and create advertising or marketing materials including digital content.
$63,756 / year median in Vermont
-8% projected decline
Job Description
Overview We are seeking a dynamic and energetic Marketing and Community Relations Coordinator to amplify our organization's presence within the community and foster meaningful relationships. This paid role offers an exciting opportunity to lead community outreach initiatives, manage care coordination for existing cliental, and develop innovative marketing strategies that resonate with diverse audiences. The ideal candidate will be passionate about community engagement, possess excellent communication skills, and thrive in a fast-paced environment dedicated to making a positive impact.
Duties/Responsibilities:
Client Relationship Management:
Builds relationships with the community, clients, admin staff and caregivers to grow and maintain Griswold's brand and footprint. Builds relationships with clients and their families to match them with caregivers who can provide the needed services. Perform client intakes to gather information required for signing families up for our services. Complete monthly check-ins with clients, ensuring they are satisfied with the services we are providing. Documents and notifies Griswold's administrative support staff immediately of any incident or development that might result in a claim being filed for or against the office or Griswold Home Care. Take part in our on-call rotation alongside other office staff.Community Liaison & Marketing Responsibilities:
- Establish and maintain strong relationships with potential referral sources, Including, hospitals, rehabs, doctor's offices, apartment/condominiums, nursing homes, assisted living communities, hospice agencies etc.
- Act as a spokesperson for the company in community-related matters, particularly within the non-medical home care space.
- Cultivate a positive public image through effective communication and outreach. o Represent the company at local events, health fairs, and meetings related to non-medical home care. o Collaborate on community initiatives to enhance the company's social impact in the non-medical home care sector. o Social media marketing to promote brand awareness.
- Assist in promotion of the company and recruitment of Caregivers.