A Sales Manager plans and directs sale of products or services to customers. Coordinates sales distribution. Establishes sales territories, quotas and/or goals for staff, and provides training for sales representatives. Analyzes sales data to monitor customer preferences and develops strategies for increasing sales..
General Manager - Mobile Home Dealership (Fresno, CA) Job Overview We are hiring a General Manager to run our manufactured home dealership in Fresno.
The GM owns the store:
sales results, the sales team, day-to-day operations, and compliance. This is a hands-on role. You will sell alongside the team, and you are responsible for hiring, training, and developing every salesperson on the floor. We sell new Champion and Clayton homes at fixed, no-haggle prices, so the job is about process, follow-up, and volume, not negotiation. Responsibilities Sales and team leadership Own the store's monthly and annual sales targets. Run the floor, the pipeline, and the sales process from first contact to move-in. Hire, train, and manage the sales team. Set daily activity standards and hold the team to them. Sell directly as needed and personally handle customer escalations. Training (a core requirement of this role) Build and run the store's sales training program: product knowledge (floor plans, options, warranties), manufactured home financing (chattel, land-home, FHA/VA), the sales process, CRM discipline, and California HCD paperwork. Personally onboard every new hire, run weekly training, and certify each salesperson on contracts and disclosures before they write a deal. Coach through shadowing, role-play, and deal reviews. Operations, compliance, and P&L Manage display inventory: factory orders, pricing sheets, lot presentation, and inventory turn. Ensure every transaction meets California HCD dealer requirements: purchase agreements, disclosures, escrow, title and registration, and sales tax. Coordinate delivery and installation with our affiliated licensed contractor and keep customers informed on timelines. Manage relationships with lenders, manufactured home communities, and factory reps. Oversee lead generation and marketing spend; track cost per lead and conversion by channel. Own the store P&L and report weekly to ownership on leads, appointments, sales, deliveries, and pipeline. Requirements 5+ years of high-ticket retail sales (manufactured housing, auto, RV, or real estate), including 2+ years managing a sales team. A track record of training and developing salespeople. This is required. Be ready to describe the training programs you have built and the results they produced. Manufactured/mobile home dealership experience strongly preferred, including familiarity with HCD regulations, escrow, title, and installation. Working knowledge of manufactured home financing and experience working with lenders. P&L or budget management experience. CRM proficiency and comfort with Microsoft Office or Google Workspace. California HCD Manufactured Home Salesperson license, or ability to obtain one within 90 days of hire. Bilingual English/Spanish highly desirable. Weekend availability. The store is open Saturdays and Sundays. Valid California driver's license. About Mission Made Homes We are a Fresno-based manufactured home dealership with additional Central Valley stores planned. For the right person, this role is the path to multi-store leadership.
