Director of Sales & Marketing Salary:

$125,000 - $150,000 +

Performance Bonus Location:

Peoria/Eureka, IL Employment Type:

Full-time/Direct Hire Position Summary We are seeking a dynamic Director of Sales & Marketing to join our leadership team and drive revenue growth while enhancing our brand visibility in the overhead crane industry. This Director of Sales & Marketing role requires a visionary leader with exceptional strategic thinking, strong communication skills, and deep industry expertise to lead our sales and marketing initiatives. What We Offer Competitive salary range: $125,000 - $150,000 Performance-based bonus structure Comprehensive benefits package Opportunity to lead and shape the future of our sales and marketing organization Professional development and growth opportunities Collaborative work environment with industry-leading professionals Relocation assistance package available Key Responsibilities Strategic Leadership Develop and implement comprehensive sales and marketing strategies aligned with business objectives Lead market analysis to identify trends, opportunities, and competitive dynamics Drive revenue growth through effective sales strategy development and execution Collaborate with product development teams to align marketing and sales efforts with new product launches Team Management Lead, mentor, and inspire the sales and marketing team to foster a collaborative, high-performance culture Interview, hire, and train staff in accordance with company policies Assign and direct work while appraising performance and addressing concerns Recognize achievements and implement disciplinary measures as appropriate Brand & Customer Development Enhance brand awareness and reputation through targeted marketing campaigns Build and maintain strong relationships with key clients and stakeholders Oversee digital marketing initiatives including SEO, social media, and online advertising Ensure all marketing efforts comply with industry regulations and safety standards Performance & Budget Management Track and analyze sales and marketing KPIs to continuously optimize strategies Manage departmental budgets to ensure efficient resource allocation Monitor ROI on marketing investments and sales initiatives

Required Qualifications Education:

Bachelor's degree in Marketing, Business Administration, or related field (or equivalent experience)

Experience:

Minimum 7 years of leadership experience in sales and/or marketing, in industrial equipment sector required

Track Record:

Proven ability to drive revenue growth and develop strong brand presence

Leadership:

Demonstrated strong leadership and team-building capabilities

Technical Skills:

Proficient in digital marketing tools, analytics platforms, and CRM systems #CDIV101

Job Type:

Full-time Pay:

$125,000.00 - $150,000.00 per year

Benefits:

401(k) 401(k) matching Dental insurance Flexible schedule Health insurance Life insurance Paid time off Relocation assistance Vision insurance Application Question(s): Do you have a minimum of 7 years of leadership experience in sales and/or marketing, within the industrial equipment industry?

THIS IS REQUIRED

Education:

Bachelor's (Preferred)

Work Location:

In person