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Sand Creek Country Club
Catering Sales Director
Career Insights for Director of Sales
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Based on Indiana data
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What they do
A Director of Sales directs and is responsible for performance of sales for an entire organization. May manage sales managers. Plans and directs sale of products or services to customers. Coordinates sales distribution. Establishes sales territories, quotas and/or goals for staff, and provides training for sales representatives.
$183,160 / year median in Indiana
-8% projected decline
Job Description
The primary objective of this position is to help direct the Catering department to include planning, budgeting, forecasting, soliciting new business, maintaining current clients, and promoting banquet and catering business for the club. Revenue maximization and the ability to control Catering expenses through effective negotiation of services and accurate forecasting is required. The Director is ultimately responsible for achieving his/her budgeted sales plan. Internal/external events may include seminars, wedding receptions, bar and bat mitzvahs, rehearsal dinners, luncheons, and golf tournament events. Member events may also include holiday parties, special events, and more. The Director develops relationships with Members, individuals, and corporations who book events so as to maintain a catalog of repeat business while prospecting for new events. Additionally, s/he will promote the Club locally via bridal shows and other public events, which heighten awareness within the community. This position works closely with the Executive Chef when designing custom menus for clients. They must also work with the entire management team to communicate and prepare for upcoming events.