Location:

Pelican Landing Senior Living Schedule:

Part - Time Marketing and Sales Director- Connecting People to a Place They'll Love Our Marketing & Sales leader is the face of our community—building awareness, driving occupancy, and creating lasting relationships. From generating leads to guiding families through the decision-making process, this role ensures every move-in is seamless and every interaction reflects our core values.

What You'll Do:

1. Sales & Occupancy Development

• Achieve and maintain occupancy goals through proactive outreach and lead management.
• Conduct tours, coordinate pre-assessments for prospects with RN, and follow-ups with prospective residents and families.
• Maintain CRM and ensure timely follow-up with all inquiries and referrals.
• Develop strong relationships with referral sources, including hospitals, rehab centers, and case managers. 2. Marketing & Community Engagement
• Plan and execute marketing events and campaigns that promote the community and increase brand visibility.
• Oversee digital and print advertising strategies to reach target demographics.
• Represent the community at senior fairs, networking events, and civic functions.
• Collaborate with regional marketing on larger campaigns and strategies. 3. Leadership & Collaboration
• Participate as a core member of the leadership team to align marketing and occupancy goals with operational readiness.
• Report weekly on pipeline, referral sources, and projected move-ins.
• Work closely with the Executive Director and department heads to ensure the community is prepared to receive new residents.
• Contribute to strategic planning and performance improvement initiatives. 4. Customer Experience & Conversion
• Serve as the primary point of contact for prospects from inquiry through move-in.
• Build trust with prospective residents and their families through education, empathy, and professionalism.
• Ensure all materials, communications, and interactions reflect the community's brand and values.
• Provide post-move-in follow-up to ensure satisfaction and support retention.

Qualifications:

Education:

Bachelor's degree in Marketing, Communications, Business, or related field preferred.

Experience:

3+ years in sales/marketing, preferably in senior living or healthcare setting.

Skills:

CRM proficiency, event planning, excellent interpersonal and communication skills.

Perks & Benefits:

• Employee Meals at zero cost to the employee for every working shift
• 50% of uniforms/scrubs paid by employer
• Flexible scheduling
• Paid training
• Supportive team environment
• Opportunities for growth within senior living Help us share the story of vibrant living—join our team and make a difference!

Pelican Landing is proudly managed by Progressive Care Management, an equal opportunity employer. Our purpose is to cultivate communities that champion innovation, support, and personalized care, while creating a meaningful experience for employees, residents and families. At Progressive Care, our communities are united by a shared commitment to fostering environments where residents, families, and staff thrive. Our approach to leadership is rooted in collaboration, creative problem solving, integrity & ownership, building real connections, and respect.

Pay:

$22.00 - $26.00 per hour Expected hours: 24.0 per week

Work Location:

In person