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Innova People

Healthcare Sales Representative - Newport News, VA

Career Insights for Healthcare Sales Representative

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What they do

A Healthcare Sales Representative sells medical products and services to medical professionals, such as doctors and pharmacists or scientists, or to hospitals and clinics. Uses medical or scientific knowledge and terminology in sales work. May contact customers by phone or travel to meet with customers, offer product demonstrations or present information sessions.

$109,979 / year median in Virginia

-10% projected decline

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Job Description

Outreach Specialist - Healthcare Sales | PACE Competitive Base Salary + Commission Opportunity OTE $97-$107k Are you a healthcare sales professional who thrives on building relationships, growing a territory, and making a meaningful impact in your community? Join our team and help frail seniors age independently with dignity in their own homes through the PACE (Program of All-inclusive Care for the Elderly) program. PACE is a patient-centered, all-inclusive care model that provides qualified seniors with coordinated healthcare, social engagement, and support as an alternative to nursing home care. We are looking for an experienced, driven Outreach Specialist to help expand awareness of our services and connect eligible seniors with the care they need. What You'll Do As an Outreach Specialist, you'll own and grow your assigned territory by developing relationships with healthcare and community referral sources while driving enrollment growth. Business Development & Community Outreach Develop and execute a strategic sales plan for your assigned territory. Build and maintain strong relationships with referral sources and community partners. Educate healthcare professionals, organizations, and prospective participants about PACE services through phone calls, in-person meetings, presentations, and networking. Prospect and develop new referral opportunities through research, cold calling, face-to-face meetings, email outreach, and networking. Manage relationships across healthcare and community channels, including: Hospitals and inpatient/outpatient settings Healthcare professionals Senior and independent living communities Government entities Faith-based organizations Community resources Meet and exceed monthly enrollment goals, typically 6-8 enrollments per month after ramp-up . Generate self-sourced leads and grow referral volume through strategic account management and consistent follow-up. Participant Outreach Meet with prospective participants and deliver effective presentations about PACE services. Qualify potential participants and identify individuals who may benefit from the program. Work with leads from call centers, brokers, and other Outreach Specialists, including complex leads requiring additional qualification. Develop referral strategies for Medicaid, Medicare, Dual Eligible, VA, and Private Pay populations. CRM & Territory Management Use Salesforce CRM to document sales activities, referrals, presentations, follow-up, and account communication in real time. Plan and manage your daily activities to effectively grow your territory and book of business. Maintain accurate prospect and referral source records. Track activity, enrollment performance, and goal attainment. Partner with sales leadership and internal teams to support growth initiatives and educational programs. What We're Looking For We're seeking a self-starter with a strong healthcare sales background and a passion for serving seniors and their communities. Ideal candidates will have experience in: Healthcare sales or business development Post-acute care Senior care or senior living Managed care Community outreach or referral development Building relationships with healthcare providers and referral sources Territory management and outside/field sales B2B and consultative sales
Preferred Skills:
Strong relationship-building and networking abilities Proven success meeting sales, enrollment, or referral goals Excellent presentation and communication skills Consultative selling and strong listening skills Ability to work independently and manage a territory Experience using Salesforce or another CRM Comfortable spending significant time in the field and engaging with the community Why Join Us? This is more than a sales role—it's an opportunity to help seniors and their families access a model of care designed to support independence, dignity, and quality of life. If you're a results-driven healthcare sales professional who enjoys building relationships, growing a territory, and making a difference in your community, we'd love to hear from you. Apply today and help shape the future of senior care! #KHOK