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IA
Insurance Agents & Brokers
Director of Membership
Career Insights for Membership Sales Representative
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Based on Pennsylvania data
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What they do
A Membership Sales Representative recruits and sells new memberships for organizations that rely on membership fees as a primary source of income, including industry and trade associations, service organizations, non-profit organizations and private clubs. May work within a specific territory for recruiting memberships.
$44,919 / year median in Pennsylvania
+13% projected growth
Job Description
Overview Insurance Agents & Brokers (IA&B) is the leading trade association representing independent insurance agencies across Pennsylvania, Maryland, and Delaware. We provide advocacy, education, market access, workforce development, and business solutions that help independent agents thrive. We are seeking a Director of Membership to lead membership growth, retention, engagement, and service initiatives while helping shape the future of the independent insurance agency system. Position Summary The Director of Membership is responsible for developing and executing strategies that drive membership growth, retention, engagement, and member value. This position oversees membership operations, manages key member and industry relationships, and collaborates across departments to ensure an exceptional member experience while supporting IA&B's strategic goals. Key Responsibilities Develop and execute membership recruitment, retention, and engagement strategies. Identify and cultivate prospective member agencies and industry partners. Build strong relationships with agency principals, producers, and emerging industry leaders. Champion initiatives that identify, engage, and develop emerging insurance professionals and young agency leaders. Analyze membership trends and performance metrics to identify growth opportunities. Oversee membership operations, databases, reporting, and member communications. Collaborate with marketing, education, events, and government affairs teams to maximize member value. Lead initiatives that increase participation and engagement among young agents and future industry leaders. Develop and monitor membership goals, budgets, and performance measures. Represent IA&B at industry events, meetings, and conferences. Required Qualifications Bachelor's degree or equivalent experience. 5+ years of experience in membership, association management, business development, sales, customer success, or relationship management. Strong communication, presentation, and interpersonal skills. Experience using membership database systems. Demonstrated ability to analyze data and develop strategic recommendations. Ability to build relationships with senior-level stakeholders. Preferred Qualifications Association, nonprofit, or trade association experience. Insurance industry knowledge.