Assisting Sales Representatives by performing sales route duties when primary representative is off work by fully developing all sales opportunities in assigned accounts in a reliable and efficient manner through selling, merchandising, servicing, rotation, and successful completion of all related sales duties, other duties may be assigned. Essential Duties and Responsibilities Communicate to customers all pricing and promotional activities. Increase simple and multiple distributions of all products and packages, in including draught where applicable. Sell and secure the best possible selling position equal to or greater than market share for our products in each account including primary displays, secondary displays, shelf space and coolers. Increase, maintain and track shelf facings and shelf space for all products. Solicit and participate in night calls, promotions and special events in accounts. Perform merchandising duties when not assisting on a sales route. Maintain proper inventory levels and minimize out of stock products. Report and monitor all competitive activities to Management. Abide by all company policies, rules, procedures and state, local and Department of Liquor Control laws. Maintain accurate records and process all orders, reports and other paperwork as required to meet predetermined deadlines. Take a complete inventory daily and suggest order using par levels with person in charge. Rotate products according to Company Rotation Policy. Ensure proper placement of all pertinent point of sale signage, base wrap, and other POS. Previous sales experience, preferably in the beverage industry