Are you passionate about retail, branding, and creating experiences that catch customers' attention? Join our team as a Merchandising & Brand Coordinator and help bring seasonal launches, promotions, and brand standards to life across our stores throughout Southeastern Virginia. This hands-on role combines merchandising, marketing, and store support, with regular travel throughout the region to help ensure our brand comes to life consistently in every location.

Role Type Merchandising & Brand Coordinator Reports To:

Senior Merchandising & Brand Manager Role Purpose The Merchandising & Brand Coordinator supports merchandising execution and serves as an internal representative for marketing initiatives. This role ensures in-store product presentation aligns with brand standards and collaborates with the company's external marketing partner to support campaign execution. Core Responsibilities 1. Merchandising Execution Support

• Assists with product assortment updates and seasonal transitions
• Maintains merchandising calendars and rollout materials
• Supports store-level implementation of merchandising standards 2. In-Store Campaign Execution
• Coordinates in-store execution of marketing campaigns
• Ensures product displays align with campaign messaging
• Distributes promotional signage and display direction 3. External Marketing Liaison Support
• Provides product information, visuals, and merchandising direction to outsourced marketing partner
• Assists with gathering photography and product content
• Helps ensure marketing materials accurately reflect product assortment 4. Brand & Visual Consistency
• Supports maintenance of brand presentation standards across stores
• Assists in development of visual guides and setup instructions
• Monitors execution consistency and escalates gaps 5. Store Communication & Training Support
• Communicates merchandising and campaign updates to stores
• Assists with training materials for product launches and seasonal transitions
• Serves as a support resource for store merchandising questions What Success Looks Like (Evaluation Focus)
• Stores execute campaigns consistently and accurately
• Marketing partner receives timely, accurate product information
• Visual standards are clear and consistently applied
• Product presentation supports brand image
• Strong coordination between HQ, stores, and marketing partner Required Qualifications
• 2-4 years of retail, merchandising, marketing coordination, or related experience
• Strong organizational and project management skills
• Experience supporting promotional rollouts or in-store execution
• Strong written and verbal communication skills
• Detail-oriented with ability to manage multiple timelines Preferred Qualifications
• Bachelor's degree in Marketing, Merchandising, Business, or related field
• Experience working with outsourced marketing partners or agencies
• Retail visual merchandising experience
• Basic content creation experience (product photography, signage, copy assistance)
• Experience in specialty retail, gift, or lifestyle categories Leadership Scope Individual contributor role, with no direct reports.

Influences store teams through communication and merchandising tools. Supports Senior Merchandising & Brand Manger in strategy implementation. Accountable for execution accuracy and communication clarity.

Pay:

From $50,000.00 per year

Benefits:

401(k) Dental insurance Employee discount Health insurance Mileage reimbursement On-the-job training Paid time off

Work Location:

In person