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Sales Development Representative
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What they do
A Business Development Specialist identifies new business opportunities and clients for a company, identifies new products, services and lines of business, and develops marketing and sales strategies to help grow a company's business. Collects and manages data on sales and business processes, does market research, and stays informed of industry trends and dynamics. Builds customer relationships and partnerships. Reports to a Business Development Manager or Director.
$71,206 / year median in California
+5% projected growth
Job Description
Sales Development Representative at Parameter Sales Development Representative at Parameter in Daly City, California Posted in 1 day ago.
Type:
full-time Company Description Parameter (YC W26) is an autonomous AI penetration testing company focused on continuously testing applications and infrastructure with agent-based technology that operates like offensive security engineers. The platform identifies complex vulnerabilities such as IDORs, broken access control, XSS, and cloud misconfigurations that traditional scanners often miss. Parameter is backed by leading investors including Y Combinator, Nexus Ventures, and Inovia Capital, offering strong support and a fast-paced startup environment. The team is building modern security tools that help organizations proactively strengthen their defenses and reduce risk. Role Description As a full-time, on-site Sales Development Representative based in the San Francisco Bay Area, you will be responsible for generating and qualifying new business opportunities for Parameter's autonomous AI pentesting platform. You will conduct outbound prospecting via email, phone, and social channels, respond to inbound leads, and schedule discovery meetings for the sales team. Day-to-day activities include researching target accounts, identifying key decision-makers, tailoring outreach based on security and business needs, and maintaining accurate records in the CRM. You will collaborate closely with Account Executives and marketing to refine messaging, support campaigns, and provide feedback from prospects to help improve positioning and product-market fit. Qualifications
- Strong Inside Sales and Lead Generation skills, with experience prospecting and qualifying opportunities.
- Proven Sales and Business Development capabilities, including pipeline building and meeting-setting for a technical product or B2B SaaS.
- Excellent Communication skills, both written and verbal, with the ability to explain complex concepts clearly to varied stakeholders.
- Comfort working on-site in a fast-paced startup environment in the San Francisco Bay Area, with a high level of ownership and adaptability.
- Familiarity with CRM tools (e.g., HubSpot, Salesforce) and sales engagement platforms, plus strong organizational and time-management abilities.
- Interest in cybersecurity, AI, or developer tools; prior experience in these domains is a plus but not required.
- Bachelor's degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.