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Joyce Honda

Service-to-Sales Representative

Entry-Level JobVerifiedNo experience needed

Career Insights for Car / Vehicle Sales Representative

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Based on New Jersey data

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What they do

A Car or Vehicle Sales Representative develops buyers by maintaining rapport with previous customers, suggesting trade-ins, customer prospecting, greeting drop-ins, responding to inquiries, recommending sales campaigns and promotions, and explaining warranties and services. Demonstrates vehicles by explaining characteristics, capabilities, features, and product testing. Understands vehicles by studying characteristics, capabilities, and features, comparing and contrasting competitive models, and inspecting vehicles.

$74,159 / year median in New Jersey

-6% projected decline

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Job Description

Position Overview We are seeking a motivated, personable, and results-driven Service-to-Sales Representative to join our busy Honda dealership. This position is responsible for identifying sales opportunities among customers visiting our Service Department and creating a seamless transition from service to vehicle sales. The ideal candidate understands that a service visit is often the perfect opportunity to help customers explore their vehicle ownership options. You will build relationships with service customers, identify potential trade-in and upgrade opportunities, and introduce customers to the Sales Department when the timing is right. This is an excellent opportunity for someone who enjoys working with people, is comfortable in a fast-paced dealership environment, and is motivated by performance and earning potential. Key Responsibilities Engage with customers waiting for or dropping off their vehicles in the Service Department. Build genuine relationships and create a positive, professional customer experience. Identify customers who may be good candidates for a new or pre-owned vehicle. Ask effective questions to understand customers' current vehicle, needs, payment, mileage, and future plans. Identify potential trade-in and upgrade opportunities. Coordinate with Service Advisors to identify customers whose vehicles may be approaching major repair needs or replacement cycles. Introduce qualified customers to the Sales Team and facilitate a smooth handoff. Conduct vehicle appraisals and assist customers in understanding their vehicle's potential trade value. Schedule sales appointments and follow up with customers who express interest. Maintain accurate customer information and follow-up activity in the dealership CRM. Work closely with Sales, Service, and Management to maximize dealership opportunities. Follow up with previous service customers regarding vehicle upgrades, lease maturity, trade opportunities, and new Honda products. Stay current on Honda models, features, technology, incentives, and available inventory. Meet or exceed established appointment, lead, and sales-performance goals. Maintain professionalism and a customer-first attitude at all times. What We're Looking For Previous automotive, dealership, sales, service, or customer-service experience preferred. Strong communication and interpersonal skills. Comfortable approaching customers and starting conversations. Ability to recognize buying signals and create sales opportunities without being overly aggressive. Highly motivated, energetic, and self-directed. Excellent follow-up and organizational skills. Ability to work effectively in a high-volume, fast-paced environment. Comfortable using CRM systems, computers, phones, and dealership technology. Professional appearance and positive attitude. Valid driver's license and acceptable driving record. What Makes This Position Different This is not a traditional "wait for ups" sales position . You will have access to a steady stream of customers already visiting our dealership and will be responsible for turning those relationships into legitimate sales opportunities. Successful Service-to-Sales Representatives are excellent communicators who understand that the goal is not to pressure a customer into buying a vehicle. The goal is to recognize the opportunity, provide value, and help the customer determine whether upgrading or replacing their vehicle makes sense. Compensation & Benefits Competitive base salary plus performance-based incentives High earning potential Opportunities for advancement within the dealership Paid training Medical, dental, and vision benefits 401(k) and other available benefits Supportive management team and established dealership processes Success in This Role Success will be measured by your ability to: Generate qualified sales opportunities from Service Department traffic Set and maintain quality sales appointments Increase service-customer-to-sales conversions Generate vehicle trade-ins and upgrades Deliver an exceptional customer experience Work effectively with both Service and Sales teams Consistently achieve individual and dealership performance goals Join Our Team If you are competitive, outgoing, customer-focused, and excited about the automotive business, we want to hear from you. Join our team and help Honda customers discover when the right time is to service their current vehicle — or drive home in their next one.
Pay:
$56,199.04 - $90,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Life insurance Paid time off Paid training Vision insurance
Work Location:
In person