Company Overview RRSA is a dedicated general surgery practice committed to providing comprehensive surgical care and fostering strong relationships with healthcare providers and patients. Our focus is on delivering high-quality medical services through a collaborative and patient-centered approach. Overview We are seeking a dynamic Medical Marketing and Business Development Coordinator to serve as a vital link between our surgical practice and referring physicians, clinics and healthcare organizations. This role combines strategic business development with physician engagement, requiring proactive outreach, relationship management, to expand our referral network and awareness of our services. The ideal candidate will build relationships with physician offices, urgent care centers, hospitals, assisted living facilities, nursing homes, employers, and community organizations to increase referrals and patient volume. This position is ideal for someone who enjoys networking, field outreach, and relationship building Duties Develop and implement strategic plans to increase referrals through targeted outreach and relationship-building efforts. Visit physician offices and healthcare facilities to promote our company, distribute marketing materials and educate about practice specialities. Manage existing accounts by maintaining regular communication as well as identify opportunities to increase patient referrals. Work closely with leadership to support business growth and provide regular updates and reports regarding outreach activities and referral growth. Develop, write, and edit marketing content for social media, email, web channels, advertisements, and promotional content. Coordinate with staff and leadership specifically for monthly email campaigns, while maintaining the ability to create and execute email campaigns independently when needed. Maintain and review the brands digital presence across website, Google platforms, and other sites to ensure fresh and accurate content and functioning lead sources across all platforms.
Required:
Bachelor's or Associate's degree preferred. 1-3 years of healthcare marketing, physician liaison, business development, or customer relationship experience. Excellent communication and interpersonal skills. Strong organizational and follow-up abilities. Valid driver's license and reliable transportation. Experience working in a healthcare, medical practice, or healthcare marketing environment. Knowledge of physician referrals and healthcare services. Join our team as we expand our reach within the healthcare community by building meaningful relationships that enhance patient care.