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Informa Group Plc.

Sales Development Representative, Omdia

Entry-Level JobVerifiedNo experience needed

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What they do

A Business Development Specialist identifies new business opportunities and clients for a company, identifies new products, services and lines of business, and develops marketing and sales strategies to help grow a company's business. Collects and manages data on sales and business processes, does market research, and stays informed of industry trends and dynamics. Builds customer relationships and partnerships. Reports to a Business Development Manager or Director.

$72,185 / year median in Massachusetts

+7% projected growth

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Job Description

Company DescriptionInforma TechTarget informs, influences and connects the world's technology buyers and sellers, helping accelerate growth from R D to ROI.With a vast reach of over 220 highly targeted technology-specific websites and over 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into the technology market.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that have the potential to deliver significant impact and measurable outcomes to our clients:

Trusted content that informs buying decisions and shapes industry thinkingMarket intelligence that guides go-to-market planning and product directionDigital advertising that builds brand authority and thought leadershipCustom content that drives engagement and inspires actionIntent data and demand generation programs that fuel pipeline growthWe're a vibrant community of world-class practitioners - over 2000 colleagues strong - with offices in 19 locations around the world. We're traded on Nasdaq and we're also part of Informa Plc, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.
About Omdia:
Omdia is the market intelligence powerhouse within Informa TechTarget. We guide the world's most influential technology brands like AWS and NVIDIA with insights they can't afford to miss.

With over 400 analysts and consultants covering more than 200 technology markets across 25 global research locations, Omdia delivers the market intelligence executives rely on to drive strategy, validate investments and outpace competitors.

Our team delivers deep, actionable insight across sectors like AI, cybersecurity, semiconductors, 5G, enterprise IT, and more. Whether advising on product strategy, market entry, or competitive positioning, Omdia helps tech leaders make decisions that matter.

Job DescriptionThis position is based in our 275 Grove Street, Newton, Boston
MA 02466, USA
office.

Position OverviewThe Sales Development Representative (SDR) will play a pivotal role in growing the Omdia line of business. In this position, you will generate revenue by developing qualified opportunities through phone, LinkedIn, and email outreach for our Account Executives.

Location & ScheduleOffice-based position: Minimum 4 days in our Newton, Massachusetts officeStart date: October 2026
Essential Job Functions:
Generate sales qualified leads for Account ExecutivesComplete 100+ outbound calls against an assigned territoryLeverage email and LinkedIn to build pipelineManage and convert marketing leads into opportunitiesMaster utilizing Salesforce, Outreach, Nooks, ZoomInfo, Gong, and Sales NavigatorParticipate in weekly meetings recognizing achievements, exchanging valuable insights and collaborating to overcome challengesQualificationsStrong and strategic verbal/written communication skills.

A self-starter with excellent work ethic and multi-tasking ability.

Resilience and an ability to overcome objections and obstacles.

Positive attitude with an openness to feedback.

Career driven with a love for sales.

Salesforce/Outreach/ZoomInfo/Nooks experience is a plusAdditional InformationTechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.

Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you're not spending time together in one of our offices or other workplaces - like at an Informa event - you get the flexibility and support to work from home or remotely.

CompensationBase salary: $55,000Monthly bonuses: Performance-based with no cap on commissionsEarning potential: $70K OTE, uncapped - the more you achieve, the more you earn!

Our benefits include:

Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environmentBroader impact: take up to four days per year to volunteer, with charity match funding available tooCareer opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it's time for the next step, we encourage and support internal job movesTime out: Open vacation, sick time, and 10 national holidays
Work From Home:
First month is fully in person for training purposes. After that, work from home only on Fridays with situational flexibility upon manager approval. Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discountStrong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and moreRecognition for great work, with global awards and kudos programsAs an international company, the chance to collaborate with teams around the world