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The Atlantic District

Insurance Agency Sales Principal

Career Insights for Sales Supervisor (General)

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What they do

A Sales Supervisor supervises sales staff or the work of sales staff teams. Oversees sales employees in retail stores, call centers, businesses such as auto dealers, insurance, financial services or software companies. May travel to supervise sales teams working in different markets. Reviews sales reports and provides coaching on sales techniques.

$84,806 / year median in Massachusetts

-24% projected decline

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Job Description

Job Overview At The Atlantic District, we believe that insurance is more than just policies—it is about providing genuine peace of mind to our neighbors in Lowell, Massachusetts. We are a team built on integrity, local expertise, and a heartfelt desire to protect the people and businesses that make our city thrive. As our new Insurance Agency Sales Principal, you won't just be filling a seat; you will be helping to steer the direction of our firm. We are looking for someone who sees a conversation with a client not as a transaction, but as an opportunity to build a long-term relationship based on mutual trust. You will lead our sales efforts with a fresh perspective, fostering an environment where ideas are welcomed and individual growth is a top priority. If you love connecting with people, enjoy solving complex problems, and want to make a real impact in your hometown, we would love to welcome you to our office. Come help us shape the future of insurance here in Lowell, where your contributions will be valued, respected, and celebrated every single day.
Salary Range:
$220,000.00 - $250,000.00 per year Benefits Annual Base Salary + Commission + Bonus Opportunities Paid Time Off (PTO) Dental Insurance Vision Insurance Life Insurance Flexible Schedule Health Insurance Disability Insurance Parental Leave Mon-Fri Schedule Retirement Plan Hands on Training Career Growth Opportunities Requirements Current Massachusetts Property and Casualty Insurance Producer License. Minimum of 5 years of experience in insurance sales or agency operations. Demonstrated ability to manage and grow an active book of business. Strong comfort level with modern agency management systems and digital lead generation tools. Bachelor's degree in Business, Marketing, or a related field. Deep familiarity with the Lowell business community and regional market dynamics. Strong leadership aptitude with a focus on mentoring junior staff. Responsibilities Oversee the daily sales operations to ensure our agency goals align with our commitment to client service. Identify and engage new commercial and personal lines prospects within the Lowell area. Develop custom protection strategies that address the specific risks faced by our diverse clientele. Mentor and coach junior producers, sharing your expertise to help them sharpen their sales techniques. Represent The Atlantic District at community events, networking functions, and local business meetings. Analyze sales metrics to pinpoint areas for improvement and implement refined strategies. About Us The Atlantic District is a dynamic and growth-driven division of one of the nation's most trusted insurance and financial services organizations. We partner with dedicated professionals to build thriving insurance agencies that deliver exceptional protection and financial confidence to individuals, families, and businesses throughout the Atlantic region. We operate with urgency, purpose, and a commitment to excellence — empowering passionate, impact-oriented leaders to transform their ambitions into sustainable business success. As part of our team, you'll work with seasoned mentors, proven systems, and a supportive community that values integrity, service, and long-term growth.