Marketing & Design Specialist

The Marketing & Design Specialist is a key member of the Brand Marketing team, responsible for executing and elevating the company's brand presence across print, digital, and in-market experiences. This role blends creative development with hands-on execution, ensuring brand consistency while supporting initiatives that drive sales, customer engagement, and overall market perception. This is a hybrid role, requiring the candidate to attend the Temple, TX or Calgary, AB office 3-4 days per week. Working closely with Brand Marketing, Sales, HR, and business leaders, and in partnership with the Digital Marketing team, this role develops compelling, on-brand assets and ensures alignment across all touchpoints. The position reports to the Director of Brand Marketing. Brand Execution & Stewardship

• Execute brand initiatives across print, digital, and internal channels.
• Ensure consistent application of brand voice, tone, and visual identity across all materials.
• Support internal brand efforts, including newsletters, signage, presentations, and templates.
• Develop and maintain core brand and sales materials such as brochures, presentations, case studies, and collateral aligned to Complete Lifecycle Power Solutions. Creative & Design Development
• Design and produce high-quality print and digital assets, including brochures, presentations, trade show materials, social graphics, and email assets.
• Maintain and evolve brand guidelines and digital asset libraries to support consistency and scalability.
• Create branded assets for web and social channels.
• Partner with external vendors, printers, and agencies to ensure high-quality production and brand alignment. Social Media Content Creation & Management
• Design engaging social content across all four brands, including copy, graphics, imagery, short-form video, and campaign assets.
• Support content planning through calendars and creative concept development.
• Collaborate to ensure alignment with broader brand strategy and storytelling. Trade Show & Event Marketing
• Lead coordination and execution of trade shows and events to deliver a consistent, elevated brand presence.
• Develop event materials including booth graphics, signage, collateral, and promotional items.
• Partner with Sales and leadership to align messaging, materials, and event goals.
• Support pre- and post-event communications to ensure a cohesive experience.
• Track and report on event performance, including lead capture and effectiveness. Project Management & Brand Support
• Manage creative and brand projects from concept through delivery, ensuring timelines and standards are met.
• Support reporting on brand initiatives and overall marketing effectiveness in collaboration with the broader team.