First Station Media is a Milwaukee-based digital marketing and creative agency helping businesses improve how they look, perform, and get found online. Our services include website design and development, SEO and AI search optimization, paid advertising, social media, branding, content, email marketing, accessibility, website privacy/compliance, and ongoing digital marketing. We are looking for our first dedicated Business Development Executive to focus entirely on bringing new business into the agency. This is not an account management position. We need someone who enjoys prospecting, opening doors, taking meetings, presenting solutions, following up, and closing business. What You'll Sell You will sell First Station Media's full range of services, including: Website design and development Website redesigns SEO and local search AI/LLM search optimization Google and paid search advertising Meta and LinkedIn advertising Social media management Branding and creative services Content and copywriting Email marketing Website accessibility and ADA solutions Website privacy and cookie compliance Hosting and ongoing website support Monthly marketing retainers Our goal is not simply to sell one-time projects. We want someone who can identify opportunities to build long-term client relationships and recurring monthly revenue. What You'll Do You will be responsible for developing and closing your own pipeline while also working leads and opportunities provided by First Station Media. Responsibilities Include Prospecting for new business Cold calling and emailing prospective clients LinkedIn prospecting and relationship building Networking and developing referral relationships Following up with agency-generated leads Scheduling and conducting sales meetings Learning about a prospect's business and identifying opportunities Presenting First Station Media's services and capabilities Working with our team to develop proposals and recommendations Following up consistently until an opportunity is won or lost Negotiating and closing agreements Keeping the sales pipeline and CRM current Building relationships with business owners, CEOs and marketing executives Looking for opportunities to cross-sell additional FSM services You will have access to our portfolio, case studies, team expertise, and marketing resources to help you sell. Who We're Looking For We are looking for a salesperson, not simply someone who has worked in marketing. The right person is comfortable being responsible for a number. You should be someone who gets motivated by closing a $10,000 website, landing a monthly marketing retainer, or turning an initial conversation into a larger agency relationship. Ideal candidates will have experience selling one or more of the following: Digital marketing services Websites or technology services Advertising SaaS or professional services Media B2B services Consulting Other high-value services with a consultative sales process Agency experience is helpful, but strong B2B sales experience is more important. You May Be a Good Fit If You Are comfortable prospecting instead of waiting for leads Know how to get meetings with decision-makers Can confidently speak with business owners and executives Understand how to ask good questions before trying to sell something Are persistent without being overly aggressive Know how to manage a pipeline Follow up relentlessly Enjoy working toward monthly sales goals Are comfortable with a compensation structure where strong performance means significantly higher earnings Want the ability to make more money when you produce more revenue Compensation We want this position structured so successful salespeople are rewarded very well for producing profitable business. Compensation may be structured differently depending on whether the candidate joins FSM as a full-time employee or qualifies for an independent contractor arrangement under applicable law.
A typical structure may include:
Base pay or draw, as applicable Commission on collected new-business revenue Higher commission opportunities for self-generated business Monthly bonuses for reaching sales targets Accelerator bonuses for exceeding sales targets Additional incentives for recurring monthly contracts and retainers Larger bonuses for major new accounts Commissions are based on revenue actually collected by First Station Media and are subject to the terms of the final compensation agreement and applicable wage-and-hour requirements. There is significant upside for someone who consistently brings profitable new business into the agency. Example Performance Structure We want our salesperson thinking about sales in tiers.
Hit your monthly goal:
earn your normal commission.
Beat your monthly goal:
earn an additional bonus.
Significantly exceed your goal:
unlock a higher commission or accelerator.
Build recurring monthly revenue:
receive additional incentives. Bring FSM a major new account: receive an additional closing bonus. The better you perform, the more you should make. What Success Looks Like Within the first 90 days, we expect this person to: Learn FSM's services and capabilities Understand our ideal clients Build a qualified prospect pipeline Consistently schedule new-business meetings Develop relationships with decision-makers Begin closing new projects and recurring accounts Long-term success means building a predictable pipeline of new clients and becoming a major driver of First Station Media's growth. Employment Options We are open to the right structure for the right person.
This position may be:
Full-time employee Independent contractor Candidates may indicate whether they prefer a full-time position, an independent contractor opportunity, or are open to either structure. Any independent contractor arrangement will be structured in accordance with applicable worker-classification requirements. Why This Opportunity Is Different This is First Station Media's first dedicated business development sales position. You will not be stepping into a rigid corporate sales department. You will have the opportunity to help shape the sales process, work directly with agency leadership, and build a book of business while being supported by an experienced creative and digital team. If you're someone who likes opening doors, building relationships and closing business, we'd like to talk. To Apply Please send your resume along with a short note answering these three questions: What have you sold in the past? What was your typical deal size? How much new business did you personally close in your strongest year? Please also tell us whether you are interested in a full-time position, contractor opportunity, or either structure.