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Communications / Public Relations Manager
Avondale, PA

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Robert Half

Marketing/Communications Manager

Job Description

We are looking for a strategic and hands-on marketing leader to guide brand growth for a consumer products organization in Avondale, Pennsylvania. This role partners closely with executive leadership to shape marketing direction, strengthen customer engagement, and support revenue-focused initiatives across multiple channels. The ideal candidate brings a balance of planning, creativity, and analytical thinking, along with the ability to turn business goals into effective campaigns and scalable marketing practices.
Responsibilities:
  • Create and carry out multi-channel marketing plans that support company objectives, brand visibility, and sales growth.
  • Identify the most effective acquisition and awareness channels, then allocate efforts toward the highest-value opportunities.
  • Build product positioning, launch plans, and go-to-market messaging for new and existing offerings in partnership with cross-functional teams.
  • Oversee digital marketing initiatives, including email programs, paid media efforts, and campaign performance analysis to improve results over time.
  • Direct social media strategy and content priorities while providing day-to-day guidance to the Social Media Coordinator.
  • Develop and manage relationships with influencers, affiliates, ambassadors, agencies, and other external partners to expand reach and engagement.
  • Maintain the marketing calendar, coordinate campaign timelines, and ensure consistent execution across channels and customer touchpoints.
  • Track key performance indicators, prepare performance updates, and use data-driven insights to refine strategy and recommend growth opportunities.
  • Establish repeatable marketing processes and infrastructure that can support the continued expansion of the organization and team.
  • At least 5 years of progressive experience in marketing, with increasing responsibility for strategy and execution.
  • Background in consumer products or a related sector such as beauty, lifestyle, fashion, retail, or toys is preferred.
  • Strong knowledge of digital marketing, social media, customer acquisition, email campaigns, and paid advertising.
  • Experience leading integrated campaigns and supporting successful product introductions or launches.
  • Ability to convert business priorities into clear marketing initiatives, messaging, and measurable outcomes.
  • Solid analytical skills with experience evaluating campaign data and using insights to improve performance.
  • Excellent communication, copywriting, project management, and organizational abilities.
  • Experience working with agencies, vendors, influencers, or other external marketing partners is preferred.
Innovation starts with people.® Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use and Privacy Notice. Create a Job Alert Email me about new Marketing/Communications Manager jobs in Avondale, PA Related Jobs Search more jobs Browse Jobs Contract Talent Permanent Talent Consulting Solutions Finance & Accounting Technology Marketing & Creative Legal Administrative & Customer Support Discover Insights Invoice Job Directory Salary Guide Time Reports Create a Job Alert Contact Us About Robert Half Leadership Careers With Us Locations Investor Center Press Supplier Relations Fraud Alert Government Notice Privacy Notice Terms of Use Robert Half Inc. An Equal Opportunity Employer M/F/Disability/Veterans. Do Not Sell or Share My Personal Information This website uses cookies, pixel tags, and other tracking technologies to enhance user experience, personalize content and ads, and to analyze performance and traffic on our website. We also share information about your use of our site with our social media, advertising and analytics partners. If we have detected an opt-out preference signal, it will be honored unless you have changed your consent preferences manually. You may opt-out of use of certain cookies through the Do Not Sell or Share My Personal Information link. Your use of the website is subject to our Terms of Use. More information about cookies and how we share information can be found in our Privacy Notice. Do Not Sell or Share My Personal Information I understand