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Marketing
E-Commerce Analyst
Lehi, UT
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E-commerce Specialist The Lash Bar - 3.5 Lehi, UT Job Details Part-time From $20 an hour 4 hours ago Benefits Employee discount Flexible schedule Qualifications Social media advertising campaigns Website maintenance Basic graphic design principles Data analysis reporting CSS Web development Google Tag Manager Data reporting E-commerce SQL JavaScript Graphic design software Image content creation Online retail experience Content marketing SEO projects Organizational skills Pay-per-click (PPC) advertising Managing projects Facebook Marketing analytics Professional art or design Paid search marketing Technical Proficiency Data analytics technologies HTML Cross-functional communication Conversion rate optimization (CRO) Search engine marketing (SEM) strategy development Paid search advertising campaigns Full Job Description Job Overview Commission on sales on top of hourly! We are seeking a dynamic and results-driven E-commerce Specialist to join our digital marketing team. In this role, you will be responsible for managing and optimizing our online sales channels, ensuring a seamless shopping experience for customers across various platforms. Your expertise in digital marketing tools, website management, and data analytics will drive growth, enhance brand visibility, and maximize conversion rates. This paid position offers an exciting opportunity to shape the future of our e-commerce presence while working in a fast-paced, innovative environment. Duties Develop and execute comprehensive e-commerce strategies to increase online sales and improve customer engagement. Make sure poshmark and shopify are up to date with inventory. - Includes photographing, listing items, packing items and shipping. Errands and random business projects! Helping with boutique retail organization. Experience with tiktok live selling is prefered! Manage website content using content management systems such as WordPress, ensuring accuracy, SEO optimization, and user-friendly navigation. Utilize SEO tools and conduct keyword research to enhance organic search rankings and drive targeted traffic. Implement and optimize paid advertising campaigns across platforms like Google Ads (including Google AdWords), Facebook Advertising, and social media marketing channels. Analyze web analytics reports using Google Analytics, Google Tag Manager, and other marketing analytics tools to monitor performance metrics and identify opportunities for improvement. Coordinate with graphic designers to create compelling visual content using Adobe Creative Suite and Adobe Photoshop that aligns with brand standards. Set up and manage digital marketing campaigns, including email marketing automation, SEM strategies, paid search marketing, and performance marketing initiatives. Conduct A/B testing on landing pages and advertisements to improve conversion optimization efforts. Maintain website health by managing technical aspects such as CSS, HTML, JavaScript, and SQL queries to ensure optimal site speed and functionality. Track campaign performance through detailed web analytics reporting, adjusting strategies based on data insights for continuous growth. Requirements Proven experience in e-commerce management with a strong understanding of website management platforms like WordPress or similar CMS. Proficiency in SEO tools, Google Analytics, Google Ads (including Google AdWords), Google Tag Manager, and marketing automation platforms. Technical skills including HTML, CSS, JavaScript, SQL, and familiarity with web analytics reporting tools. Strong graphic design skills using Adobe Creative Suite (Photoshop) for content creation purposes. Experience managing paid advertising campaigns across social media platforms such as Facebook Advertising and other social media marketing channels. Knowledge of SEM strategies, keyword research techniques, conversion optimization practices, and digital campaign setup. Excellent analytical skills with the ability to interpret data from web analytics tools to inform strategic decisions. Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment. Strong communication skills with the ability to collaborate effectively across teams including marketing, design, and technical departments. Join us as an E-commerce Specialist if you're passionate about leveraging digital marketing tools to drive online success! Bring your expertise in web analytics reporting, paid advertising campaign management, content creation, and technical proficiency to help us elevate our e-commerce platform to new heights!