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Los Angeles, CA

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Coalition Technologies

Conversion Rate Optimization Specialist

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Job Description

Coalition Technologies is seeking a creative, analytical, and data-driven Remote Conversion Rate Optimization (CRO) Specialist to help improve website performance, user experience, and conversion rates for our clients. This role is ideal for someone with experience in web analytics, A/B testing, heatmap analysis, user behavior research, eCommerce platforms, and data-backed optimization strategies.

As a CRO Specialist, you will use a combination of creativity, analytics, testing, and strategy to identify website optimization opportunities, develop hypotheses, and execute conversion rate optimization plans that help clients improve performance.

We are looking for talented and diligent candidates who perform well on our skills assessments. Strong skills test performance may be considered even if a candidate does not meet every preferred experience or educational background requirement.

Why Join Coalition Technologies?

Coalition Technologies is committed to delivering high-quality work for our clients while providing our team with a fun, thriving, innovative, and growth-focused work environment.
We offer:
100% remote work with a company that has supported remote team members for more than a decadeCompetitive profit-sharing bonus plan, with up to 50% of company profits paid to full-time employees each monthCompetitive Paid Time Off plan that supports work-life balanceSubsidized gym membershipsMedical, dental, vision, and life insurance packages for eligible US-based team membersInternational Health Insurance Reimbursement Program for eligible international team membersDevice upgrade and learning reimbursement programsCareer development plans with clearly defined goals and rewardsAdditional job-specific incentives and bonusesCRO ResponsibilitiesAs a CRO Specialist, your duties will include:

Performing audits of clients' web analytics implementations and making recommendations to ensure accurate tracking is in placeUsing heatmap analysis tools, session recordings, surveys, and user testing to identify pain points and improve user behavior and conversion ratesConducting competitor and market research to identify conversion strategies, user behavior trends, and AI-driven personalization opportunitiesUsing qualitative and quantitative data to develop and execute conversion rate optimization strategies and testing plansDeveloping hypotheses and building A/B tests or multivariate tests based on optimization goalsAnalyzing test results and using insights to develop new testing ideas and optimization recommendationsPartnering with internal design and development teams to recommend website changes based on winning test resultsApplying an iterative approach to CRO by continuously using test data, analytics, and user behavior insights to guide new experimentsHelping create initial, monthly, and quarterly client reports based on test results and ongoing optimization initiativesMonitoring industry trends, CRO tools, AI-driven optimization tools, and new product offerings to stay ahead of the competitionContributing to the development and improvement of CRO team processes, strategies, and best practicesPerforming other duties as assignedRequired Skills and QualificationsThe ideal candidate will have:

Strong analytical, strategic, and creative problem-solving skillsExperience with conversion rate optimization, website optimization, A/B testing, and user experience improvementExpertise with Google Analytics, Google Ads, and other analytics platformsExperience using major website content management systems, including WordPress, BigCommerce, Shopify, and MagentoFamiliarity with AI-driven CRO tools and AI-based personalization strategiesHands-on experience with heatmap analysis tools such as Microsoft ClarityAbility to analyze session recordings, survey data, user testing results, and website behavior dataAbility to turn qualitative and quantitative data into actionable recommendationsIntermediate to advanced Microsoft Excel skillsStrong communication skills and the ability to work effectively with clients, colleagues, designers, developers, and project teamsDemonstrated ability and willingness to learn new technologiesAbility to type 50+ words per minutePreferred SkillsThe following experience is preferred but not required:

Experience with cloud-based CRM platforms such as Salesforce or HubSpotExperience with eCommerce CRO strategyExperience creating client-facing CRO reportsExperience with multivariate testing, personalization tools, and landing page optimizationExperience working with remote teams across multiple departmentsRemote Work EnvironmentCoalition Technologies is a fully remote company. Our team works remotely with the support of time tracking software, structured communication, and a company culture designed to help remote team members succeed. We have supported remote team members for more than a decade and welcome qualified applicants from around the world.

CompensationFor candidates located in California, New York, Washington, and Colorado, the starting base pay for this position ranges from $17 to $35 per hour. Compensation may vary based on factors such as experience, qualifications, skills test performance, geographic location, and seniority of the position offered. For candidates outside of California, New York, Washington, and Colorado, compensation may fall outside the listed range.

Benefits

  • Paid Time Off (PTO)
  • Fitness Centers/Gyms
  • Employee Stock Options (ESOs)
  • Bonuses/Stipends