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Publicis Groupe Holdings B.V

Senior Copywriter

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What they do

A Copywriter writes text for advertising and other material used by businesses and organizations. Specializes in producing concise writing that informs readers and generates interest from customers. Creates text for print, online or broadcast media advertising or for marketing or informational pieces such as brochures. Writes copy for websites and develops web content.

$89,386 / year median in California

-1% projected decline

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Job Description

Senior Copywriter Publicis Groupe Holdings
B.V - 3.5
El Segundo, CA Job Details $110,095 - $110,096 a year 5 hours ago Qualifications Audience analysis Social media post writing Bachelor's degree in communications Creative writing Branding consistency Presentations for conferences or internal meetings Content writing Brand awareness Brand voice Bachelor's degree Industry trends Stylistic editing Communications Bachelor's degree in creative writing Advertising Senior level Artistic concept development Marketing agency experience Web writing Creative Writing Websites Ad writing Performance marketing Full Job Description As the Senior Copywriter you will be able to apply your exceptionally established craft, and be exposed to countless ways of leveraging the written word in different digital mediums. You will connect with an Art partner and share your thoughtful input when participating in projects from concept to execution. Assist the creative team in brainstorming sessions and concept creation Create impactful content that supports marketing and branding efforts for our client. Maintain up-to-date knowledge of client's products and services and company related industry trends Stay current on the appropriate style guidelines and brand voice for consistent messaging Partner to develop concepts for executions based on creative briefs Write original copy and edit content for a range of performance marketing channels Collaborate with a team of creative staff and marketers, from concept development to delivery of final product Confidently present copy, concepts and final deliverables to internal team Create sleek copy and messaging for market launches, multiple channels (social, web) and for larger awareness campaigns. Ideate together with the team on new fun ways of communicating our product. Create compelling content that elevates engagement, enhances customer loyalty, and drives business revenue. Analyze customer data to understand audience needs and preferences Ensuring brand consistency in style, tone, and voice Offer smart, thoughtful points of view on creative concepts Stay current on latest industry trends Pay attention to the details: i.e., grammar Maintain the highest quality on creative deliverables Be receptive to constructive criticism Be proactive in finding ways to support the creative team Bachelor's Degree or higher in Communications, Creative Writing or Advertising/Portfolio school 5+ years of professional creative writing Experience in an advertising or interactive agency a plus Portfolio that demonstrates conceptual brand work, social, email, CRM, digital Creative writing pieces Strong awareness and understanding of the digital landscape, including online campaigns and interactive experiences