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Meta

Enterprise Marketing Lead

Career Insights for Chief Marketing Officer

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What they do

A Chief Marketing Officer is a corporate executive with overall responsibility for the marketing activities of a company. Oversees marketing and advertising staff. Oversees the planning, development and execution of an organization's marketing and advertising initiatives. Generates revenue by increasing sales through successful marketing for the entire company.

$206,895 / year median in California

+5% projected growth

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Job Description

Enterprise Marketing Lead Meta - 4.0 Menlo Park, CA Job Details $152,000 - $213,000 a year 8 hours ago Qualifications Stakeholder engagement Cross-functional communication Full Job Description Meta is seeking an experienced and strategic Enterprise Marketing Lead to drive the marketing efforts for our enterprise solutions, including WhatsApp business messaging and Meta Business Agent. This role requires a strategic leader with a proven track record in developing and executing comprehensive marketing strategies that resonate with large enterprise clients. The ideal candidate will be passionate about the potential of AI and messaging to transform business communication and customer experiences.
Enterprise Marketing Lead Responsibilities:
Develop and execute enterprise marketing strategy: Define the overarching marketing strategy for Meta's enterprise business messaging and AI solutions, aligning with product roadmaps and sales objectives Lead large global programs across GTM functions Drive marketing initiatives across the funnel: Oversee the development and execution of integrated marketing programs, including content, conferences, and sales enablement materials, to drive awareness, consideration, and adoption among enterprise clients Accountability for results: Establish clear KPIs and metrics for all marketing activities, regularly track performance, and hold the team accountable for achieving ambitious targets. Optimize strategies based on data-driven insights Collaborate cross-functionally: Work closely with product, sales, partnerships, and comms teams to ensure consistent messaging, effective go-to-market strategies, and seamless customer journeys Market intelligence and thought leadership: Stay up to date with industry trends, competitor activities, and emerging technologies in enterprise communications and AI. Position Meta as a thought leader in the space through strategic content and engagement Budget management: Manage marketing budgets effectively, ensuring optimal allocation of resources to achieve strategic objectives
Minimum Qualifications:
Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively with diverse stakeholders
Preferred Qualifications:
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies MBA or Master's degree in a related field Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews) Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements) Experience marketing business messaging platforms, AI solutions, or similar communication technologies Familiarity with Meta's products and ecosystem, including ads Experience adapting marketing strategies in response to shifting priorities, evolving product roadmaps, or emerging market opportunities
About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics. Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at . $152,000/year to $213,000/year + bonus + equity + benefits Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.