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Principal Enterprise Partnerships - Demand, Amazon Ads Strategy and Partnerships, Amazon Ads Strategy and Partnerships
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What they do
A Chief Marketing Officer is a corporate executive with overall responsibility for the marketing activities of a company. Oversees marketing and advertising staff. Oversees the planning, development and execution of an organization's marketing and advertising initiatives. Generates revenue by increasing sales through successful marketing for the entire company.
$189,959 / year median in New York
+8% projected growth
Job Description
- Demand lead within the Ads Strategy / BD team is responsible for identifying, structuring, and scaling partnerships that bring new advertiser demand into Amazon's ecosystem.
- Be the strategic connective tissue between Amazon Ads' product/sales leaders and the world's most influential advertising partners—agencies, SIs, and martech innovators alike
- Design partnership models that don't exist yet—creative commercial structures, differentiated pricing, and demand/supply constructs that only Amazon can offer
- Crack the hardest problems in ad tech: build identity solutions for targeting and measurement in a privacy-first world, and pioneer data strategies that leverage Amazon's unmatched first-party signals, retail insights, and audience intelligence
- Own the agency holding company relationships —aligning on media investment strategies, negotiating preferential access, and driving enterprise-wide adoption of Amazon's DSP, retail media, and measurement suite
- Forge alliances with elite system integrators to embed Amazon Ads into large-scale digital transformation programs—making us the default, not the afterthought
- Scout the frontier: proactively engage emerging martech players, assess where the market is heading, and structure collaborations that keep Amazon Ads two steps ahead
- Stay ahead of seismic industry shifts—data clean rooms, identity resolution, AI-driven media buying—and turn them into Amazon Ads advantages before competitors even react
- Drive real revenue impact by accelerating deal velocity, unlocking inorganic growth, and building scalable go-to-market motions with partners
- Shape the industry itself: influence best practices, challenge legacy models, and establish Amazon Ads as the partnership of choice for the world's largest advertisersBasic Qualifications
- 7+ years of developing, negotiating and executing business agreements experience
- 7+ years of Go-To-Market, Business Development, Sales, or Consulting experience
- 7+ years of professional or military experience
- 7+ years of solving problems with technology in the Media & Entertainment Industry experience
- Bachelor's degree
- Experience developing strategies that influence leadership decisions at the organizational level
- Experience in advertisingPreferred Qualifications
- MBA Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
- 193,700.00
- 262,000.
USA, WA, SEATTLE
- 176,100.00
- 238,200.