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Siemens Healthineers AG
Head of Marketing & Sales
Career Insights for Chief Marketing Officer
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What they do
A Chief Marketing Officer is a corporate executive with overall responsibility for the marketing activities of a company. Oversees marketing and advertising staff. Oversees the planning, development and execution of an organization's marketing and advertising initiatives. Generates revenue by increasing sales through successful marketing for the entire company.
$192,064 / year median in the U.S.
+8% projected growth
Job Description
Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions. In the area of Sales, the position leads a focused global function or a regional business function through balancing strategic and tactical considerations. Functional or business tactics need to be defined, while considering and anticipating the underlying strategic requirements, but also its´ limitations. Positions at this level define function- or business-specific strategies, policies and guidelines, globally or regionally valid for the assigned area. Job Summary The Head of Marketing & Sales for Interventional Oncology is the senior commercial leader responsible for shaping and executing the global marketing and sales strategy for the business. This role integrates commercial marketing, market development, customer engagement, education, and sales execution into a unified growth engine that drives market adoption, revenue growth and long-term business expansion. This leader is accountable for end to end commercial performance, including orders, revenue, pipeline conversion, pricing discipline, forecast accuracy, adoption, and long-term market development. This leader partners with regional commercial leaders and cross-functional stakeholders to translate business strategy into market success while ensuring commercial decisions are grounded in customer needs, financial performance, and operational realities. Success in this role requires strong strategic marketing leadership, commercial execution, business acumen, and the ability to scale a global business through both direct and indirect commercial channels. Key Responsibilities Own and lead the global marketing and commercial sales strategy and execution for Interventional Oncology, with accountability for orders, revenue, market share growth, customer adoption, education, and overall commercial performance. Lead the global marketing function, including voice of customer, market segmentation, go-to-market strategy, demand generation, customer engagement, and thought leadership. Own commercial operating engine across sales execution, funnel management, forecasting, pricing, channel strategy, and distributor partnerships, with clear accountability for delivering predictable business results. Lead brand and demand-generation efforts across campaigns, content strategy, trade shows, events, thought leadership, and customer engagement programs to strengthen market presence and awareness. Partner closely with regional commercial leaders to translate global strategies into market-relevant execution plans that accelerate growth, expand international presence, and strengthen commercial performance across geographies. Lead global commercial education, sales enablement, and market development initiatives Build commercial capability through education, sales enablement, and strong operating discipline across CRM, sales planning, pipeline visibility, and forecast accuracy. Partner closely with portfolio management, R D, medical affairs, operations, finance, and regional teams to align commercial priorities with product strategy and execution realities. Lead, develop, and inspire a high-performing team while fostering a culture of accountability, collaboration, and customer focus. Qualifications and Experience 15+ years of progressive leadership experience across marketing, sales, commercial strategy, or go-to-market leadership, ideally in healthcare, medical technology, oncology, or a similarly complex environment. Demonstrated success owning revenue growth, commercial performance, and market development in global or multi-region organizations, with a track record of translating strategy into measurable business results. Strong experience in voice of customer, product or portfolio marketing, sales enablement, channel strategy, and commercial operations. Proven ability to operate as a senior commercial business leader in highly matrixed environments, aligning cross-functional stakeholders around growth priorities, execution tradeoffs, and business performance. Experience building high-performing teams, developing talent, and establishing scalable commercial processes and standards. Exceptional communication, executive presence, and strategic thinking skills. Bachelor's degree in Marketing, Business, Life Sciences, or a related field required; MBA or advanced degree preferred. Key Competencies Strategic commercial management mindset and growth orientation Customer-centric thinking and market insight translation Strong business acumen, revenue focus, and operating discipline Executive communication and influence Cross-functional collaboration and organizational leadership Data-driven decision making and performance management