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U
Uline
Vice President of Digital Marketing
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What they do
A Vice President of Marketing manages strategic leadership of all aspects of the marketing team, reporting directly and advising company management on how to develop strategies for the successful promotion of their products, company or brand. Focuses on developing brand strategy, ensure all marketing efforts are in accordance with overall business objectives, ensures campaigns and programs are aligned with the strategic plan of the business
$212,497 / year median in Wisconsin
+5% projected growth
Job Description
Vice President of Digital Marketing Uline - 3.1 Pleasant Prairie, WI Job Details Full-time 4 hours ago Benefits Paid holidays Health insurance Tuition reimbursement Paid time off 401(k) 6% Match 401(k) matching Qualifications Website activity analysis Managing marketing teams Team leadership Team development Bachelor's degree Leading team collaboration initiatives Pay-per-click (PPC) advertising Marketing analytics Paid search marketing Search engine marketing (SEM) strategy development Team building Paid search advertising campaigns Full Job Description Vice President of Digital Marketing Corporate Headquarters 12575 Uline Drive, Pleasant Prairie, WI 53158 Drive marketing that makes a measurable difference. As Uline's Vice President of Digital Marketing, you'll shape the future of our digital growth engine and lead a talented in-house marketing team. In this leadership role, you'll try to drive customer acquisition, optimize marketing investments and develop innovative strategies that support Uline's continued growth across our North American company. Position Responsibilities Lead Uline's in-house Digital Marketing team, promoting a culture of high-performance across paid search campaign management, execution and analytics. Define and execute digital marketing strategies, guiding investments that maximize customer acquisition, retention and long-term business growth. Drive enterprise marketing initiatives, providing insights and recommendations to Uline's executive leaders that support business goals. Manage key partnerships with Google, Microsoft and other paid search providers, influencing product updates, compliance initiatives and vendor agreements. Stay informed on emerging technologies and industry trends to enhance digital marketing capabilities. Minimum Requirements Bachelor's degree in marketing, advertising and / or business. MBA preferred. 15+ years of search / internet advertising and analytics. 10+ years managing other managers, supervisors and staff. Strong strategic leadership and team-building skills, with a collaborative, hands-on approach. Proficient in Web Analytics and Kenshoo (Skai). Benefits Complete health insurance coverage and 401(k) with 6% employer match that starts day one! Multiple bonus programs. Paid holidays and generous paid time off. Tuition Assistance Program that covers professional continuing education. Employee Perks On-site café and first-class fitness center with complimentary personal trainers. Over four miles of beautifully maintained walking trails. About Uline Uline, a family-owned company, is North America's leading distributor of shipping, industrial, and packaging materials with over 9,800 employees across 14 locations. Uline is a drug-free workplace. All new hires must complete a pre-employment hair follicle drug screening. All positions are on-site. EEO/AA Employer/Vet/Disabled #LI-LB2 #CORP (#IN-PPCIR) #