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VI
Vuori, Inc
Performance Media Specialist I
Career Insights for Communications Campaign Manager
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Based on California data
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What they do
A Communications Campaign Manager plans, develops and delivers audience-targeted communication campaigns for a company or organization. Establish their customer demographics and target audience, create targeted campaign that will deliver the company's message in the most effective, efficient way possible.
$120,937 / year median in California
-2% projected decline
Job Description
Company Description Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. We draw inspiration from an active coastal California lifestyle; an integration of fitness, creative expression and life. Our high energy fast paced retail environment is reflected in the clothes we make. We aim to inspire others to take on all aspects of their lives with clarity, enthusiasm and purpose…while having a lot of fun along the way. We are proud to be an outlet for opportunity and for personal growth and success. Job Description Vuori is looking for a Performance Media Specialist to join our E-Commerce team and support the day-to-day execution, reporting, and optimization of paid media campaigns across streaming and emerging media channels, including Podcast, Audio, TV, CTV, YouTube, and OOH. This role is a great fit for someone who is highly organized, detail-oriented, curious about performance media, and excited to learn how upper-funnel channels help drive brand awareness, e-commerce growth, and new customer acquisition. The Media Specialist will help keep campaigns running smoothly by supporting campaign setup, partner coordination, QA, reporting, promo code and URL management, and cross-functional communication. The ideal candidate is proactive, comfortable working with data, and eager to build their media skill set over time. They do not need to be an expert in every platform or reporting tool on day one, but should be comfortable with the basics, willing to learn, and able to follow through on details in a fast-moving environment. What you'll get to do: Support the day-to-day execution and coordination of media campaigns across TV, YouTube, podcast, audio, CTV, and OOH. Help manage campaign QA across active media channels, including airchecks, promo code checks, URL redirect testing, and partner deliverable tracking. Run airchecks in Podscribe to verify ad placements, timing, and campaign details. Support weekly and monthly reporting by gathering campaign data, organizing KPIs, and helping identify insights, trends, and optimization opportunities. Assist with pacing, delivery tracking, and campaign documentation to help the media team stay organized and aligned against goals. Support the evolution of Vuori's media strategy through a test-and-learn approach, helping evaluate new platforms, audiences, ad formats, placements, creative, and partner opportunities. Manage campaign QA across promo codes and vanity URLs, including weekly discount code audits, leaked code monitoring, code swaps, and show-specific URL redirect checks. Partner with creative, brand, PR, influencer, social, site, and e-commerce teams to support campaign launches, maintain brand consistency, and keep cross-functional partners aligned. Assist in onboarding new podcast, audio, video, and media partners by coordinating materials, tracking next steps, and helping ensure launch details are clear. Communicate clearly with internal teams, agencies, and external partners to keep projects moving and ensure deadlines, deliverables, and campaign updates are tracked. Help maintain organized documentation across campaign trackers, reporting files, partner notes, creative assets, and measurement requirements.