Are you a strategic thinker with a passion for optimizing digital campaigns and driving tangible results? We are seeking a dynamic Search Performance Campaign Manager to join a pivotal sales organization. In this role, you won't just manage campaigns; you'll be instrumental in shaping the success of key partners, directly influencing revenue growth, and contributing to product enhancements within a rapidly evolving retail media environment. Your expertise will directly translate into measurable business outcomes, making a significant impact on our partners' marketing objectives and the overall digital advertising ecosystem.
Core Skill Requirements Retail Media:
Deep familiarity with the retail media landscape, e-commerce ad networks, and digital shopper marketing dynamics.
Search Marketing:
Demonstrated expertise in paid search environments, keyword targeting, bid strategies, and performance execution.
Advanced Excel:
Proficient in Excel for data manipulation, campaign reporting, trend analysis, and performance modeling. What You'll Do (Day-to-Day Responsibilities)
Run Performance Reports:
Consistently generate, pull, and analyze daily and weekly campaign performance reports to monitor metrics, pacing, and efficiency.
Create Data-Backed Optimization Recommendations:
Translate campaign analytics into clear, actionable optimization strategies, keyword tweaks, and bid adjustments that directly improve performance.
Manage & Optimize Campaigns:
Execute end-to-end search campaigns, optimizing account configurations and keyword targeting for peak performance.
Drive Revenue Growth:
Utilize strategic campaign management and budget optimization to maximize partner ROI and unlock account growth.
Cross-Functional Collaboration:
Partner closely with sales, account management, campaign management, and API/Ad Tech partners to ensure cohesive, alignment-driven strategies.
Inform Product Enhancements:
Synthesize operational insights and data trends to provide feedback that fuels continuous ad product and tool improvements.
Stakeholder Reporting:
Communicate findings and campaign impact clearly to internal and external stakeholders through data-driven reporting.
What You'll Bring Core Competencies:
Expert-level capability in Retail Media, Search Marketing, and Excel.
Analytical Approach:
A proven ability to pull performance reports and transform raw campaign metrics into data-backed optimization recommendations.
Paid Search Execution:
Strong track record managing search budgets, bid management systems, and account architecture.
Revenue Orientation:
Demonstrated experience connecting campaign optimizations to measurable business outcomes and partner success.
Collaborative Mindset:
Excellent communication skills with experience operating across multi-disciplinary sales and technical teams. #LI-SJ1