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CF
Carlisle Family YMCA
Community Engagement Coordinator
Career Insights for Community Relations Manager
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Based on Pennsylvania data
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What they do
A Community Relations Manager works for a business or organization to develop strategies and programs that represent the business favorably and which create a positive relationship with its community and customers. Manages community relations programs that are in alignment with business strategies. May direct or administer the charitable contributions, grants and volunteer programs.
$86,789 / year median in Pennsylvania
+12% projected growth
Job Description
POSITION SUMMARY
: The Community Engagement Coordinator supports the Carlisle Family YMCA's mission by connecting people to the Y through effective marketing, communications, volunteer engagement and community outreach. This position is responsible for creating and managing engaging digital content, promoting Y programs and events, supporting membership and program participation and developing relationships with community volunteers. The Community Engagement Coordinator works closely with Y directors, managers and staff to tell the Y's story, highlight the impact of its programs and services and create meaningful opportunities for community members to get involved. The Community Engagement Coordinator reports directly to the Vice President of Marketing & Community Engagement.ESSENTIAL FUNCTIONS
Marketing & Communications- Create engaging content for Facebook and Instagram
- Capture photos and videos to tell member and community stories
- Help manage website content
- Help design promotional flyers, digital graphics and other marketing materials
- Track analytics and report on digital campaign performance
- Create targeted email campaigns to increase membership, program participation, event attendance and community engagement
- Help manage the Y's program registration platform
- Create and manage digital content for in-house television displays.
- Promote Y programs and events on local community calendars
- Participate in Y fundraising efforts and leadership activities
- Represent the Y at community events at the Y and in the community
- Perform additional duties as assigned Volunteer & Community Engagement
- Develop and maintain a centralized calendar of volunteer opportunities across the Y
- Post and maintain volunteer opportunities on the Y website and other appropriate platforms
- Recruit community volunteers
- Respond to volunteer inquiries and connect individuals with opportunities that match their interests, skills and availability
- Work with Y directors, managers and program staff to identify volunteer needs and develop meaningful volunteer opportunities
- Coordinate volunteer placements and facilitate communication between volunteers and Y staff.
- Maintain accurate volunteer records and track volunteer engagement
- Coordinate and support Y special events and programs
- Build relationships with community organizations, businesses, schools and other groups to expand the Y's volunteer network.
- Coordinate volunteer recognition, appreciation and engagement initiatives