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Social Media Manager
Career Insights for Public Relations Manager (General)
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Scorecard
Based on South Carolina data
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What they do
A Public Relations Manager plans and directs public relations programs that create a positive public image for an organization or business. Oversees press releases and communications with media including preparing media kits and organizing press conference.; works with advertising and marketing staff to target advertising campaigns. Releases information to counter negative publicity and handle crisis and emergency communications
$133,398 / year median in South Carolina
+7% projected growth
Job Description
PALM BERRIES
- 3.0 Lexington, SC Job Details $9
- $11 an hour 20 hours ago Qualifications Digital marketing campaign setup Customer communication Social media engagement tracking Customer inquiry handling Content scheduling Marketing analytics Data analytics technologies Full Job Description Join the Palm Berries Team as a Digital Marketing Specialist (Social Media Focus) Looking for a role where you can merge your passion for digital marketing with a vibrant, tropical brand?
What You'll Do:
Key Responsibilities As our Digital Marketing Specialist , you'll take the lead in shaping our online presence and growing our brand. Here's what your day-to-day might look like:- Manage and maintain our social media pages (Facebook, Instagram, TikTok).
- Create, schedule, and publish engaging content, including posts, stories, reels, and videos.
- Develop and execute digital marketing campaigns to boost engagement, brand awareness, and conversions.
- Monitor social media performance, track audience growth, and optimize strategies based on analytics.
- Respond to comments, messages, and customer inquiries promptly to keep our community thriving.
- Design basic graphics and promotional materials using tools like Canva or Adobe.
- Collaborate with internal teams to ensure content aligns with our business goals.
- Stay on top of digital marketing trends and platform updates to keep us ahead of the curve.
What We're Looking For:
Required Qualifications To thrive in this role, you should bring:- At least 1 year of proven experience in digital marketing or social media management.
- A strong understanding of social media platforms and best practices.
- Hands-on experience with social media scheduling and analytics tools.
- Exceptional written and verbal communication skills.
- A knack for creating engaging, eye-catching content.
- The ability to manage multiple campaigns and meet deadlines.
- Bonus points for basic knowledge of SEO, paid ads, and email marketing!