A Communications or Public Relations Specialist coordinates internal and external communications for a company or organization. Provides information to employees on company activities, such as the launch of a new product or a community service initiative. Writes and edits public communications; develops media contacts and prepares material for press and media distribution; monitors media coverage. May assist with events planning.
Marketing and Communications Intern Job Classification:
Marketing and Communications, Student Department:
Hankamer School of Business -
Communications and Marketing Hiring Manager:
Justin Walker Contact:
Justin_R_Walker@baylor.edu
Work Schedule:
15-20 hours per week
Desired Length of Employment:
Until Graduation Pay Rate:
$12/hr
Key Components:
In a student employee capacity, may perform or assist with functions around marketing trends, communications outreach, creative design and production (print and digital)
Job Description:
Social Media Production:
Assist in producing content for the HSB's social media accounts, including creating posts and analyzing engagement metrics to refine strategies.
Content Creation:
Write compelling and creative content for various platforms, including social media, blogs, newsletters and the HSB website, ensuring consistency in voice and branding.
Photography:
Capture high-quality photos at events, around campus and for promotional materials, contributing to a rich visual representation of the HSB's activities and culture.
Graphic Design:
Design eye-catching graphics for digital media, including social media posts and digital signs, using tools like Adobe Creative Suite or Canva.
Event Support:
Provide marketing and communications support for school events, including promotional efforts, live social media updates and post-event coverage.
Market Research:
Conduct research on current marketing trends, competitor activities and industry best practices to support strategic planning and innovation.
Administrative Support:
Assist with maintaining a content calendar, organizing digital assets and performing other administrative duties as needed. Provide marketing and communications support to assigned area of responsibility Assist with various projects, activities or tasks related to marketing and communications Support marketing and communications strategies and perform duties accordingly Exhibit a willingness to take initiative and work independently and collaboratively Ability to comply with University policies Maintain regular and punctual attendance May assist with developing and implementing marketing or communication plans May write, proofread and edit communications or marketing materials May create or design creative content and materials for digital or print consistent with University branding May maintain department website(s) or social media/digital platforms May perform video editing or video production May work with photo, video, and audio equipment May perform research and make recommendations around emerging marketing or social media trends May assist with projects or initatives supporting departmental goals May partner with external vendors for events, print or photography May build and maintain relationships with campus partners and external vendors May track, analyze, and prepare reports on social media data and performance Perform all other duties as assigned to support Baylor's mission Ability to comply with University policies Maintain regular and punctual attendance
Employer:
Baylor University Work Location:
Paul L. Foster Campus for Business and Innovation, Suite 420
