Regular travel required to Lake of the Ozarks, Omaha, Northwest Arkansas, and other company markets About the Position Beyond Blue Outdoor Group is looking for a creative, motivated, and organized Social Media & Marketing Content Creator to help grow and manage the online presence of our outdoor-living brands. This position will be based primarily at our Kansas City or Lake of Ozarks office but will support all company locations, including Kansas City, Lake of the Ozarks, Omaha, and Northwest Arkansas. Regular travel will be required to visit active job sites, completed projects, offices, home shows, and company events. Our companies design and build high-end swimming pools, outdoor-living spaces, motorized screens, pergolas, patio enclosures, and other exterior improvements. We need someone who can capture our projects, employees, customers, and company culture and turn that material into professional, engaging, and consistent marketing content. This is not a position where you will sit behind a desk all day. The ideal candidate will enjoy being in the field, finding content opportunities, working with different departments, and helping tell the story of a growing company. Primary Responsibilities Manage social media content for Beyond Blue Outdoor Group and its related brands Plan and maintain weekly and monthly social media and marketing calendars Create and maintain a consistent look, voice, and message across all company brands and markets Photograph and film active projects, completed projects, employees, customer experiences, and behind-the-scenes company activity Create short-form video content for Facebook, Instagram, TikTok, YouTube Shorts, and other platforms Edit photos and videos for social media, digital advertising, websites, and promotional campaigns Write clear and engaging captions, project descriptions, advertisements, and marketing copy Create graphics, advertisements, promotional materials, sales materials, and social media posts Develop customer testimonials, project walkthroughs, employee spotlights, educational videos, and before-and-after content Identify content opportunities by coordinating with salespeople, designers, project managers, office staff, and field crews Travel regularly to Lake of the Ozarks, Omaha, Northwest Arkansas, and other company markets to capture content Organize and maintain the company's photo, video, graphic, and marketing-material library Help update website photos, project galleries, employee profiles, service pages, and promotional materials Assist with email campaigns, digital advertising, lead-generation campaigns, and other marketing initiatives Track social media and marketing performance and recommend ways to improve engagement, reach, brand awareness, and lead generation Monitor social media comments and messages and route customer inquiries to the appropriate team member Coordinate with outside marketing agencies, photographers, printers, and other vendors as needed Help plan, prepare for, set up, work, and break down home shows, trade shows, open houses, and promotional events Capture photos, videos, customer interactions, and lead-generating content during home shows and company events Professionally represent the company when interacting with potential customers and industry partners Assist with additional marketing projects and tasks as assigned What We Are Looking For Strong understanding of social media, content creation, and brand marketing Experience creating content for Facebook, Instagram, TikTok, YouTube, and LinkedIn Strong photography, videography, photo-editing, and video-editing skills Graphic-design experience using Adobe Creative Suite, Canva, or similar programs Ability to create polished marketing content while also capturing authentic day-to-day company activity Strong written communication skills and attention to detail Ability to manage content for multiple brands, locations, projects, and marketing campaigns Comfortable working independently, identifying opportunities, and taking ownership of the position Highly organized and able to properly label, store, and maintain photos, videos, graphics, and marketing materials Comfortable visiting active construction sites and working around field crews and equipment Comfortable communicating with customers, employees, and potential clients Willingness to work occasional evenings and weekends for home shows, special events, and content opportunities Ability and willingness to travel regularly between company locations Valid driver's license and a clean driving record Positive attitude and willingness to assist with a wide variety of marketing needs Preferred Experience Two or more years of professional social media, content-creation, digital marketing, or graphic-design experience Experience managing social media accounts for a business or multiple brands Experience photographing or marketing construction, home improvement, real estate, landscaping, pools, or outdoor-living projects Experience with Adobe Photoshop, Illustrator, Lightroom, Premiere Pro, CapCut, Canva, or similar software Experience operating a drone or willingness to obtain a commercial drone certification Experience with email marketing, digital advertising, lead generation, and social media analytics Experience working home shows, trade shows, or promotional events A portfolio demonstrating social media content, photography, video, marketing campaigns, and graphic-design work A college degree in marketing, communications, graphic design, or a related field is helpful but not required. A strong portfolio, creativity, reliability, marketing knowledge, and the ability to consistently produce quality work are more important to us. Work Environment This is primarily an in-person position based at our Kansas City office . The role will include a combination of office work, content planning, job-site visits, completed-project photography, travel, home shows, and company events. Regular travel will be required throughout our service areas. Some content and events may require occasional evening or weekend availability depending on home-show schedules, project timelines, lighting, customer availability, and company events. Compensation and Benefits Compensation will be largely based on the candidate's experience, qualifications, skill set, and portfolio Opportunities to grow as the company and marketing department expand Paid time off Company-provided equipment or equipment allowance, depending on experience and existing equipment Mileage reimbursement or company transportation for approved travel Opportunities to grow as the company and marketing department expand How to Apply Please submit the following: Current résumé Portfolio or examples of social media content, photography, video, graphic design, and marketing work Links to social media accounts, businesses, or brands you have managed A brief explanation of why you would be a good fit for this position Applicants who do not provide examples of their work may not be considered. Beyond Blue Outdoor Group is an equal-opportunity employer.
