Job Overview We are seeking a dynamic and innovative Social Media Manager and Content Creator to elevate our brand's online presence across multiple platforms. In this role, you will craft compelling content, develop engaging social media campaigns, and analyze digital marketing performance to connect authentically with our audience. Your creativity and strategic mindset will drive brand awareness, foster community engagement, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our digital voice while working in a fast-paced, collaborative environment. Responsibilities Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, YouTube, LinkedIn, and TikTok to increase brand visibility and engagement. Create high-quality, original content including graphics, videos, blog posts, and multimedia assets. Manage social media scheduling and publishing using tools to ensure consistent content delivery. Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activity for continuous campaign optimization. Implement targeted Facebook Advertising campaigns to reach specific demographics and maximize marketing ROI. Analyze social media metrics and web analytics using Google Analytics and other tools to measure performance, identify growth opportunities, and report on campaign success. Engage with followers through timely responses, relationship management, and community building to foster a loyal online community. Collaborate with PR teams to align messaging strategies with overall branding efforts and manage media relations when necessary. Conduct keyword research for SEO purposes to enhance content discoverability and improve search engine rankings. Stay updated on the latest digital marketing trends, social media algorithms, media editing tools, and best practices for content creation. Experience Proven experience in social media management and content creation within a digital marketing environment. Strong proficiency in Adobe Photoshop, Illustrator, and other Adobe Creative Suite applications for graphic design and media editing. Hands-on experience with social listening tools such as Hootsuite or Buffer for monitoring brand reputation and industry trends. Demonstrated ability to develop engaging content tailored for various social media platforms with excellent writing skills. Knowledge of social media advertising platforms like Facebook Ads Manager for creating targeted campaigns. Familiarity with web analytics tools such as Google Analytics for tracking website traffic and marketing performance metrics. Experience in digital marketing performance monitoring including media performance analytics and marketing online analytics. Ability to manage multiple projects simultaneously while maintaining attention to detail in proofreading and editing content. Strong relationship management skills with the ability to collaborate effectively across teams including PR, creative, and marketing departments. Join us as we harness the power of social media to tell compelling stories that resonate worldwide! This is your chance to make a meaningful impact through innovative content creation while advancing your career in digital marketing excellence!

Pay:

$48,726.58 - $58,681.47 per year People with a criminal record are encouraged to apply

Work Location:

Hybrid remote in Cleveland, OH 44111