An E-Commerce Specialist assists business clients with the process of moving to online business practices. Analyzes businesses, design electronic commerce marketing plans; provides expertise with search engine optimization, social media marketing, branding and product promotion.
E-Commerce & Digital Marketing Specialist Otto International, Inc. Ontario, CA Job Details Full-time $29 - $36 an hour 1 day ago Benefits Paid holidays Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Employee discount Life insurance Qualifications Application Integration Digital marketing campaign setup Marketing project management Systems integration Teamwork E-commerce Social media platforms Bachelor's degree Attention to detail SEO Integration with Third-Party Services (system development) Managing projects Marketing analytics Cross-functional collaboration Cross-functional communication
Full Job Description About Our Company:
Established in 1983, we are a nationally recognized leader in Headwear and Apparel importer and distributor that strives to stay ahead of trends while providing the highest quality product. With thousands of active customers, we strive to provide top-notch customer service and always focus on maintaining our number one position in the Promotional Products/ Apparel Industry.
Job Summary:
We are seeking a highly motivated and skilled Digital Marketing Specialist with expertise in website management, ERP systems, e-commerce and data analytics. The ideal candidate will be responsible for enhancing user experience and optimizing website performance. This role requires a blend of creative marketing skills and analytical thinking to leverage data for decision-making and strategy refinement.
Job Requirements:
Bachelor's degree in Marketing, Business, Data Analytics, or a related field or equivalent. Proven experience in e-commerce marketing management, digital marketing, or related roles. Strong analytical skills with the ability to interpret data and generate actionable insights. Proficiency in web analytics tools (e.g., Google Analytics) and e-commerce platforms. Experience with Microsoft Dynamics NAV and/or ERP systems and their integration with digital marketing efforts. Familiarity with SEO, PPC, social media marketing, and email marketing best practices. Excellent communication skills, both written and verbal. Ability to work collaboratively in a fast-paced, team-oriented environment. Strong attention to detail and project management skills.
Key Responsibilities:
Website Management:
Backend knowledge of website's server, logic and data management, basic coding core functionality. Collaborate with front-end developers to make the website functional and secure. Collaborate with design and backend development teams to implement web designs accurately and efficiently.
Data Analytics:
Utilize data analytics tools to track, measure, and report on the effectiveness of digital marketing campaigns and website performance. Conduct A/B testing and other experiments to optimize user experience and marketing strategies. Provide actionable insights and recommendations based on data analysis to improve marketing efforts.
ERP Integration:
Collaborate with third party website team and other cross functional teams to ensure seamless integration of e-commerce platforms with ERP systems. Utilize ERP data to inform marketing strategies and improve customer targeting and segmentation.
E-commerce Management:
Develop and implement e-commerce strategies to drive traffic, conversion rates, and sales. Monitor and analyze online sales performance and customer behavior to identify opportunities for growth.
Web IT Support:
Assist with web IT-related tasks, including troubleshooting website issues and ensuring functionality. Collaborate with web teams to address technical issues and implement solutions.
Note:
The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.
Benefits:
Competitive Wage Regular business hours 8:00AM to 5:00PM Medical / Dental Health Insurance benefits 401k Retirement Plan with employer contribution Paid Time Off (PTO) /
Paid Holidays Birthday Day Off Conclusion:
As an industry leader we focus on our customers and their needs. We value employee training and are committed to providing excellent service. We look forward to hiring the best to add to our team of first-rate professionals.
Job Type:
Full-time Pay:
$29.00 - $36.00 per hour
Benefits:
401(k) 401(k) matching Dental insurance Employee discount Health insurance Life insurance Paid time off Vision insurance
