An E-Commerce Specialist assists business clients with the process of moving to online business practices. Analyzes businesses, design electronic commerce marketing plans; provides expertise with search engine optimization, social media marketing, branding and product promotion.
Nixon is California's iconic watch and accessories brand, born from action sports culture and always pushing the never been done. As a company we are creative, we are ambitious, we take risks. Above all, we want to build great products with the world's youth as our audience. We collaborate with the best in the business: brands, athletes, retailers, causes. People who share our mindset and our belief that we can make an impact, one detail at a time.
POSITION SUMMARY
The Digital Marketing and eCommerce Specialist is a key member of the Nixon team, supporting and accelerating Nixon's digital and eCommerce growth initiatives. This role focuses on email and SMS marketing, eCommerce site merchandising and product catalog management, affiliate program support, and campaign execution . The ideal candidate is detail-oriented, collaborative, and passionate about optimizing the online customer experience.
KEY FUNCTIONS
Email & SMS Marketing (50%) Strategize, execute, and analyze email and SMS campaigns to drive traffic, conversion, and customer retention. Manage audience segmentation, personalization, and A/B testing strategies to improve engagement and revenue. Partner and collaborate with the creative and merchandising teams to ensure content aligns with campaign goals, brand standards, and translations for EU campaigns. eCommerce Site & Product Catalog Management (35%) Support the maintenance and optimization of product listings across the Nixon eCommerce platform, ensuring accuracy in pricing, imagery, and descriptions. Own onsite merchandising strategies, including product categorization, sorting, and cross-sell/upsell placement. Support new product launches and seasonal refreshes by coordinating with internal teams to ensure timely site updates. Marketing Campaign Support & Execution (15%) Provide lite copy writing support from time to time to the creative team. Collaborate with the influencer program through contract coordination, performance and KPI tracking as well as recruiting. Coordinate and brief in creative assets for various channels such as affiliate ensuring timely delivery to key stakeholders. Coordinate and deliver paid media assets to media agencies.
REQUIREMENTS
Experience Proven experience managing digital marketing or eCommerce programs, with a focus on email/SMS, product catalog management, and eCommerce operations. Experience coordinating across teams (creative, product, operations) to execute digital initiatives. Familiarity with Shopify or similar eCommerce platforms and an understanding of the online retail customer journey. Qualifications Bachelor's degree in marketing, business, or related field, or equivalent professional experience. Minimum 4 years of experience in digital marketing, eCommerce management, or a similar role. Proficiency in Shopify , Digioh, Klaviyo (or comparable ESP), Google Analytics , Whatsapp, and project management tools (e.g., Asana, Slack, JIRA). Strong analytical skills with the ability to interpret data and provide actionable insights. Excellent organizational, communication, and project management abilities. Detail-oriented, resourceful, and proactive problem-solver with a focus on continuous improvement.
PHYSICAL REQUIREMENTS
The ideal candidate must be able to complete all the physical requirements of the job with or without reasonable accommodation. Must be able to remain in a stationary position, either sitting or standing, 80+% of the time; standing desks are available. Up to eight-hours per day operating a computer and other office equipment, i.e., printers, etc. Indoor office environment, not substantially exposed to adverse environmental conditions.
WHY JOIN NIXON
This role is an excellent opportunity for someone looking to make an impact in a fast-paced, global eCommerce environment. If you're passionate about digital growth, product excellence, and creating exceptional online experiences, we'd love to hear from you. Forward your resume to marketing.hire@nixon.com include 'Digital Marketing' in the subject line. This position is a hybrid position in Carlsbad, CA, USA, with scheduled on-site days.
Salary Range:
$68k to $72K annual + Generous benefits package. Nixon is an equal opportunity employer. Due to the volume of resumes we cannot respond to everyone personally, but we do thank you for your interest and for reaching out to Nixon. Thank you!
Pay:
$68,000.00 - $72,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Employee assistance program Employee discount Flexible spending account Health insurance Life insurance Paid time off Vision insurance Application Question(s): Proficiency in Shopify and Klaviyo (or comparable ESP)?
