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Market Intelligence Analysts
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Based on Delaware data
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What they do
A Marketing Analyst performs research and gathers data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They evaluate data using statistical techniques and software.
$90,064 / year median in Delaware
-18% projected decline
Job Description
at PCOnline in Newark, Delaware, United States Job Description Market Intelligence & Product Lifecycle Analysis - 20% Design and implement market intelligence frameworks to analyze product lifecycle performance, consumer behavior, and competitive dynamics across e-commerce platforms. Statistical Analysis & Predictive Insights - 20% Apply statistical analysis and data modeling techniques to evaluate sales performance, pricing trends, and demand patterns using tools such as Python, R, and Excel. Strategic Market & Competitive Analysis - 15% Conduct in-depth market research and competitor analysis to identify growth opportunities, product positioning strategies, and market entry risks. Data-Driven Decision Framework Development - 15% Develop structured analytical models and scenario-based evaluations to support strategic decision-making in procurement, pricing, and go-to-market planning. Data Integration & Analytics Infrastructure - 10% Integrate and manage multi-source datasets using SQL and data management techniques to ensure efficient data processing and accessibility for analysis. Experimentation & Performance Optimization - 10% Design and evaluate testing frameworks, including A/B testing and performance tracking, to optimize marketing effectiveness and business outcomes. Project Management & Cross-Functional Collaboration - 5% Support and manage data-driven projects across departments, ensuring alignment between analytical outputs and business objectives. Data Visualization & Reporting - 5% Develop dashboards and visual reports using tools such as Tableau to communicate insights to stakeholders and support executive decision-making To view full details and how to apply, please login or create a Job Seeker account