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Robert Half

Sales Analyst

Career Insights for Marketing Analyst (General)

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What they do

A Marketing Analyst performs research and gathers data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They evaluate data using statistical techniques and software.

$92,096 / year median in New Jersey

-15% projected decline

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Job Description

Our client is seeking a detail-oriented Sales Analyst to support business growth through data analysis, reporting, and actionable sales insights. The ideal candidate will have strong analytical skills, experience working with large datasets, and the ability to translate sales data into meaningful recommendations for leadership.

Analyze sales performance, trends, forecasts, and pipeline dataDevelop and maintain dashboards, reports, and visualizations for sales leadershipIdentify opportunities to improve sales effectiveness, territory performance, and revenue growthPartner with sales, finance, and operations teams to support strategic decision-makingClean, validate, and manage data from multiple sources to ensure reporting accuracyPrepare recurring and ad hoc reports on KPIs, customer activity, and sales resultsProvide insights and recommendations based on data and business analytics