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Marketing Assistant
Career Insights for Marketing Assistant / Associate
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Scorecard
Based on New York data
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What they do
A Marketing Assistant or Associate coordinates marketing and advertising activities for a company. Works to promote a company image and assists with developing and implementing marketing strategies. Interacts with customers and vendors, selects advertising outlets, organizes materials and logistics for trade events or conferences.
$71,969 / year median in New York
-8% projected decline
Job Description
The Marketing Assistant supports the Marketing Coordinator in executing strategies that boost the firm's visibility, client engagement, and brand reputation. This role involves content creation, social media, event coordination, research, and general marketing support. Ideal candidates are organized, proactive, and creative, with strong communication skills and a passion for marketing in a fast-paced environment.
Key Responsibilities:
Create, edit, and distribute marketing materials (social posts, press releases, announcements).
Support PR efforts:
prepare media kits, coordinate logistics, and maintain press lists. Assist with event planning, client meetings, and public appearances. Represent the firm at community events and charitable functions. Maintain marketing and CRM databases. Research clients, trends, competitors, and media opportunities. Draft and format presentations, proposals, and talking points. Monitor industry news and media coverage. Track marketing activities and ensure timely follow-up. Liaise with vendors and outside agencies. Support special projects and internal communications.
Qualifications:
Bachelor's degree in Marketing, Communications, PR, or related field. 1-2 years of marketing or administrative experience (internships welcome). Strong writing, editing, and organizational skills. Proficient in Microsoft Office, Google Workspace, Canva, and Adobe Creative Suite. Able to work independently and collaboratively. Professional and public-facing demeanor.
Job Type:
Full-time
IN-PERSON
Job Type:
Full-time Pay:
$50,000-$70,000
Benefits:
401(k) Health insurance Paid time off
Schedule:
8 hour shift Monday to Friday Weekends as needed
Job Type:
Full-time Pay:
$50,000.00 - $70,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Paid time off Parental leave Retirement plan
Education:
Bachelor's (Preferred)
Language:
Spanish (Required)
License/Certification:
Driver's License (Required)
Work Location:
In person
Benefits
- Paid Time Off (PTO)
- 401(k) Plans
- Other Retirement and Savings
- Health Insurance