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Utah Valley University

UVU Store Marketing Assistant

Career Insights for Marketing Assistant / Associate

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What they do

A Marketing Assistant or Associate coordinates marketing and advertising activities for a company. Works to promote a company image and assists with developing and implementing marketing strategies. Interacts with customers and vendors, selects advertising outlets, organizes materials and logistics for trade events or conferences.

$61,733 / year median in Utah

-11% projected decline

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Job Description

Join Utah Valley University and help create a seamless online shopping experience that serves students, faculty, staff, and the broader campus community. As an Ecom and Web Operations Assistant, you'll play a key role in maintaining the Bookstore's digital presence by ensuring website content is accurate, engaging, and up to date. From managing product information and promotions to supporting website functionality, your work will directly contribute to a positive customer experience and the success of the UVU Bookstore's online operations. This position offers an exciting blend of content management, technology, e-commerce, and collaboration. You'll work closely with Bookstore Buyers and campus partners to keep online catalogs current, support promotional initiatives, and maintain the quality and consistency of the Bookstore's web presence. If you enjoy detail-oriented work, digital content management, problem-solving, and contributing to a fast-paced retail environment, this is an excellent opportunity to develop valuable skills while making a meaningful impact at one of Utah's largest universities. Assists with writing, editing, and updating content for the UVU Store website to ensure product information, promotions, and announcements are accurate and visually consistent with UVU Store branding. Supports layout and basic design updates under the direction of the Sales and Strategy Manager. Works with UVU Store Buyers to upload and maintain online catalogs, ensuring product details, pricing, and images are current. Coordinates updates as directed and verifies that online listings accurately reflect available inventory. Supports backend website maintenance by uploading files, checking links, and reporting technical issues to the appropriate staff or vendors. Performs routine quality checks to ensure pages function properly and content displays as intended. Performs other job-related duties, as assigned. Minimum of one year of experience working with websites, digital content, or online customer-facing platforms.
Preferred Qualifications:
Associate's Degree in a related field. Work experience in retail marketing. Knowledge Knowledge of website content management systems (CMS) and e-commerce platforms. Knowledge of digital merchandising principles, including product categorization, pricing, and presentation. Knowledge of branding and visual design standards as they relate to web content. Knowledge of grammar, spelling, and writing conventions used in marketing and web communications. Knowledge of online customer experience best practices and accessibility standards. Skills Skill in writing, editing, and proofreading content for clarity, accuracy, and consistency with brand guidelines. Skill in using web publishing tools and image editing software to upload and maintain online content. Skill in organizing and maintaining accurate digital files and product databases. Skill in coordinating updates and communicating effectively with team members and vendors. Skill in troubleshooting minor website display or link issues and identifying when to escalate technical problems. Abilities Ability to follow established brand and communication guidelines to ensure consistent presentation. Ability to manage multiple content updates and meet deadlines in a fast-paced environment. Ability to perform detail-oriented work with accuracy and attention to quality. Ability to learn and adapt to new technologies, tools, and content management systems. Ability to work collaboratively and take direction while contributing to team goals.