Sales & Marketing Manager NJ Laminates Office Furniture Services Lincoln Park, NJ Job Details Full-time $80,000 - $100,000 a year 6 hours ago Benefits Health insurance Dental insurance 401(k) Paid time off Vision insurance Retirement plan Qualifications Product marketing Team development Customer relationship management Recruiting Sales strategy Full Job Description Sales & Marketing Manager NJ Laminates is seeking an experienced Sales & Marketing Manager to lead the development of our sales organization and expand our presence throughout the commercial furniture, millwork and construction industries. NJ Laminates is a commercial manufacturer specializing in laminate products, including custom worksurfaces, tables, panels, components and related products for furniture dealerships, manufacturers, contractors and commercial customers. NJ Laminates is one of three sister companies: NJ Laminates East Coast Office Furniture Services East Coast Preowned Office Furniture Together, the companies provide manufacturing, furniture, delivery and installation capabilities that create significant opportunities for cross-selling and long-term customer relationships. The Opportunity NJ Laminates has strong manufacturing capabilities and existing industry relationships. The next step is building a more aggressive and structured sales organization that consistently puts those capabilities in front of furniture dealerships, contractors, millworkers, designers, manufacturers and other commercial buyers. We are looking for someone who can take ownership of that process. This includes creating targeted advertising, developing brochures and sales materials, building prospecting campaigns, recruiting sales representatives, managing the sales team, establishing KPIs and creating a consistent pipeline of qualified opportunities. This is not simply a marketing position. It is a sales leadership position with responsibility for lead generation, salespeople, pipeline management and revenue growth. Responsibilities Develop and manage NJ Laminates' overall sales strategy Identify target markets and customer segments Build prospect lists of furniture dealerships, contractors, millworkers, designers, manufacturers and other commercial buyers Develop dealer and trade outreach programs Generate qualified leads through multiple channels Build and manage LinkedIn campaigns targeting industry decision-makers Manage appropriate Facebook, Instagram and digital advertising Develop email prospecting and follow-up campaigns Create brochures, product sheets, capability presentations and sales materials Promote NJ Laminates' manufacturing capabilities to new markets Recruit, interview and hire sales representatives Train sales representatives on NJ Laminates' products and capabilities Manage and coach the sales team Conduct regular sales meetings Establish individual and team KPIs Monitor prospecting activity and sales pipelines Establish consistent follow-up standards Track quotes, opportunities, conversions and revenue Develop relationships with key dealer and contractor accounts Identify new geographic markets and customer segments Create programs for repeat and recurring customers Identify cross-selling opportunities involving East Coast Office Furniture Services and East Coast Preowned Office Furniture Report sales activity, pipeline and performance directly to ownership Continuously identify new opportunities for growth Building the Sales Team A major responsibility of this position will be helping us build the right sales organization. Sales representatives may eventually specialize by company, customer type, territory or product category. However, because the three companies complement one another, representatives will be trained to identify opportunities across the entire organization. A furniture dealer purchasing worksurfaces from NJ Laminates may also need delivery and installation services. A contractor may have a project requiring both manufactured components and installation. The Sales & Marketing Manager will be responsible for creating a structure that takes advantage of those opportunities while maintaining clear accountability for each salesperson. What We Are Looking For We are looking for someone with proven sales-management ability who can build systems, manage people and drive consistent activity. Experience selling into any of the following markets would be particularly valuable: Commercial office furniture Contract furniture Millwork Casework Architectural products Building materials Commercial construction Interior design Furniture manufacturing Dealer/distributor networks Experience with the exact products we manufacture is not required if you have a strong B2B sales background and can learn a technical product.

Ideal experience includes:

Managing sales representatives Recruiting salespeople B2B prospecting Dealer development Lead generation LinkedIn marketing Targeted digital advertising CRM/pipeline management KPI development Sales forecasting Sales meetings Marketing and sales collateral development Compensation Base salary + performance bonus Performance bonuses will be tied to established sales KPIs, team performance and revenue milestones.

The intent is simple:

as the person in this position builds the sales department and grows revenue, their compensation should grow with it. What Success Looks Like We want to build a sales organization where activity and results are measurable. The Sales & Marketing Manager should be able to show ownership: How many new companies are being targeted? How many decision-makers are we reaching? How many qualified leads are being generated? What opportunities are in the pipeline? What is each sales representative working on? What needs follow-up? What percentage of quotes convert? Which marketing channels produce business? Which customer segments are growing? How much new revenue is the sales organization producing? We have the manufacturing capabilities. We are looking for someone who can build the sales organization needed to consistently put those capabilities in front of the right customers.

Pay:

$80,000.00 - $100,000.00 per year

Benefits:

401(k) Dental insurance Health insurance Paid time off Retirement plan Vision insurance

Work Location:

In person