Position Title :

Sr.

HR Director General Responsibilities:

E-commerce Strategy & Operations Develop and execute D2C/B2C e-commerce growth strategies Oversee daily management of e-commerce site operations, including content updates, promotions, and product launches Manage ongoing website optimization and performance improvements Monitor digital sales performance and optimize site conversion strategies Digital Marketing & CRM Develop and execute email marketing and CRM strategies including segmentation, automation, and engagement optimization Manage customer database growth and lifecycle marketing initiatives Collaborate with internal teams to ensure email and digital campaigns meet performance goals Test and evaluate digital marketing strategies to identify scalable growth tactics Analytics & Reporting Establish KPIs and digital performance metrics Create and deliver performance reports to senior leadership and cross-functional stakeholders Use data insights to optimize digital marketing investments and website performance Manage third-party marketing agencies and digital partners Leadership & Cross-Functional Collaboration Lead and develop a high-performing e-commerce team Collaborate with Marketing, Creative, Sales, and Product teams on digital initiatives Ensure alignment between digital campaigns and overall brand strategy

Qualifications:

8+ years of experience in E-commerce, Digital Marketing, or Online Retail 5+ years of email marketing or CRM experience Strong expertise in Google Analytics, Google Search Console, A/B testing, SEO, and digital content strategy Proven track record of driving online revenue growth and market share Experience managing customer databases and digital performance reporting Highly analytical with strong problem-solving and strategic thinking skills Ability to work independently in a fast-paced, growth-focused environment Beauty, fashion, or consumer goods industry experience Experience managing D2C brands and omnichannel digital strategies Experience managing external digital agencies and vendors

Benefits :

Medical insurance Vision insurance Dental insurance 401(k) Paid maternity leave Paid paternity leave Commuter benefits

Performance Bonus Lunch Support Job Type:

Full-time Pay:

$180,000.00 - $250,000.00 per year Application Question(s): Are you bilingual in Korean and English? Please specify your current status in the United States, or if you are a foreign national, indicate your visa type. Please indicate your total years of relevant experience.

Work Location:

In person